Zenith ยท 12 hours ago
Associate Director, Ad Operations
Zenith is a full-service media agency focused on driving measurable business outcomes for clients. The Associate Director, Ad Operations will lead a team responsible for digital advertising operations, overseeing campaign implementation, optimization, and cross-platform tagging strategies.
AdvertisingMarketing
Responsibilities
Assist team lead with managing all measurement operations and team across an account
Responsible for staying abreast of emerging tools and technology and ensuring agency and clients are using the right solutions
Driving POVs across the parent organization on best practices in the evolving space
Prioritize work and apply appropriate resource allocation based on client scope
Work inter-departmentally to deliver best-in-class campaign trafficking and measurement to clients
Develop and implement robust QA systems and tooling for monitoring and troubleshooting
Establish best practices and plan, develop, and implement processes for measurement operations
Build, train and motivate team and ensure team has ongoing professional development
Support new business efforts as needed
Review complex media programs, tagging and data sets and understand how to identify and track data needed for analytics
Qualification
Required
B.A. or B.S. in Marketing, Advertising or related field highly preferred
5+ years of experience in ad operations
2+ years of management experience
Demonstrated ability to work with people at all levels: coach and develop junior team members; support senior team members
A strong background in various technologies and the proven ability to teach and support others in their use
Examples of tools and applications specific to each side of the practice
Knowledge of the working relationships with second- and third-party vendors
Skills in a range of ad servers, expertise required in Google Campaign Manager
Working knowledge of Tag Management Systems
Educated in VVF vendors (viewability, verification, and fraud prevention)
Expertise with site tagging (retargeting and conversion tags) and rich media platforms & formats (FlashTalking, Innovid)
Benefits
Medical coverage
Dental
Vision
Disability
401K
Parental and family care leave
Family forming assistance
Tuition reimbursement
Flexible time off
Company
Zenith
Zenith is an ROI agency that offers performance marketing, brand content, and strategic marketing effectiveness consultancy services.
Funding
Current Stage
Late StageTotal Funding
unknown2010-08-13Acquired
Recent News
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2024-10-26
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2024-10-25
2024-06-03
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