Peter Millar · 10 hours ago
Digital Marketing Internship
Research Triangle Park, NC
Internship
Onsite
Intern
$18.25/hr - $18.25/hr
Start in 2026 SpringPeter Millar is an American lifestyle brand that offers luxury performance sportswear and apparel. They are seeking a motivated and curious Digital Marketing Intern to join their E-Commerce team, providing hands-on experience in performance marketing and supporting various digital campaigns.
ApparelE-CommerceFashionLeisureProduct Design
Responsibilities
Support the development and execution of performance marketing strategies, including paid search (SEM), paid social, display, and affiliate campaigns
Assist with audience targeting, keyword research, and creative trafficking for SEM and paid social platforms
Help coordinate ongoing initiatives such as seasonal campaigns, real-time optimizations, and creative refreshes across performance channels
Manage project timelines, deliverables, and documentation to ensure alignment between marketing, creative, and analytics teams
Conduct creative QA and assist in coordinating ad assets across channels to ensure timely delivery and brand accuracy
Contribute to reporting efforts by analyzing performance metrics (CTR, CPC, CPA, ROAS) and summarizing insights to guide future optimizations
Monitor competitor campaigns and emerging trends in paid media and affiliate marketing to identify opportunities and share learnings
Participate in cross-functional meetings, take notes, track action items, and follow up to ensure accountability
Qualification
Required
Support the development and execution of performance marketing strategies, including paid search (SEM), paid social, display, and affiliate campaigns
Assist with audience targeting, keyword research, and creative trafficking for SEM and paid social platforms
Help coordinate ongoing initiatives such as seasonal campaigns, real-time optimizations, and creative refreshes across performance channels
Manage project timelines, deliverables, and documentation to ensure alignment between marketing, creative, and analytics teams
Conduct creative QA and assist in coordinating ad assets across channels to ensure timely delivery and brand accuracy
Contribute to reporting efforts by analyzing performance metrics (CTR, CPC, CPA, ROAS) and summarizing insights to guide future optimizations
Monitor competitor campaigns and emerging trends in paid media and affiliate marketing to identify opportunities and share learnings
Participate in cross-functional meetings, take notes, track action items, and follow up to ensure accountability
Highly organized and detail-oriented, with strong follow-through on tasks and deadlines
A proactive communicator who enjoys working with others and asking thoughtful questions
Eager to learn about marketing operations, project management, and team collaboration
Able to manage multiple projects in a fast-paced, dynamic environment
Familiar with (or excited to learn) digital marketing tools like Meta Ad Manager, Google Ads, Impact, Google Analytics
Working towards a bachelor's degree in Marketing, Business Administration, Fashion Merchandising or a related field
Preferred
Coursework or hands-on projects in digital marketing, consumer behavior, or data analytics preferred
Benefits
Hands-on experience
Capstone project
Collaborate cross-functionally
Connect with company leaders and executives
Intern lunch-and-learns
Professional development opportunities
Company
Peter Millar
PeterMillar.com for luxury menswear, womenswear, outerwear, button downs, shoes, accessories, and performance apparel.
Founded in 2001
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2012-09-21Acquired
Leadership Team
C
Chet Sikorsky
Co-Founder
Recent News
Sports Business Journal
2025-10-27
Arkansas Business — Business News, Real Estate, Law, Construction
2025-10-20
2025-09-19
Company data provided by crunchbase