GIRI Hotels · 2 days ago
Marketing Liaison
Ogunquit, ME
Full-time
Hybrid
Mid Level
$55K/yr - $65K/yr
3+ years expGIRI Hotels is seeking a Regional Marketing Liaison to serve as the critical link between operational teams of seven regional properties and the Corporate Marketing Department. This role involves gathering content for marketing regional events and managing localized marketing tasks to ensure brand consistency.
HospitalityHotel
Hiring Manager
Lyndsey Bjork-Romeo, MMH
Responsibilities
Lead the development and maintenance of a comprehensive annual promotional calendar for each of the hotels in the region and hotel collection
Attend all relevant Ops, F&B, Hotel Leadership, and Sales planning meetings for the seven regional hotels
Proactively chase down and consolidate all essential details, timelines, specs, and logistics related to upcoming events, seasonal menus, and package offerings
Serve as the primary conduit for all regional content, ensuring timely and accurate delivery of details, assets, and messaging to the corporate Marketing team for deployment across corporate channels
Manage cross-departmental tasks and timelines across the seven properties to ensure all marketing-related deliverables are submitted on schedule
Act as the designated on-site content creator, attending hotel events, F&B openings, and operational milestones to capture high-quality, brand-appropriate photos and short-form videos
Capture and submit approved, event-specific and operational content directly to the Corporate Marketing team for review and posting on corporate social media channels
Actively monitor, collect, and curate potential user-generated content from the region for submission to Corporate Marketing for approval and use
Organize and tag all content/photos captured, ensuring they are stored correctly and easily accessible by the corporate Marketing team
Utilize the Toast platform to lay out and draft localized email campaigns
Design specific property-level marketing materials according to corporate brand guidelines
Work with onsite hotel teams to organize the execution of local marketing needs
Qualification
Required
Bachelor's degree in Marketing, Communications, or a related field
3+ years of experience in a Marketing, Communications, or Coordination role, preferably within the hotel, hospitality, or multi-unit retail industry
Willingness and ability to travel frequently between the seven regional hotel properties located in Ogunquit, Maine
Preferred
Exceptional project management and organizational skills, with a proven ability to manage multiple priorities across different locations
Strong interpersonal and communication skills to effectively liaise with executives, operational managers, and creative teams
Experience with content creation tools (e.g., Canva, Adobe Creative Suite)
Intermediate to advanced photography/mobile photography skills, with an eye for compelling social media content
Knowledge of SEO and PPC advertising
Proficiency in email marketing platforms (specifically experience with Toast is a bonus)
Experience with email marketing platforms
Hospitality industry knowledge
Benefits
Earned paid time off
Employer-contribution medical/dental/vision insurance
Optional life insurance
Short term/Long term disability
Optional 401k with employer match
Employee discounts at participating hotels
Option to sign up for on-demand pay with DailyPay
Refer a friend – get paid extra when they join our team!
Bonuses for name recognition and guest score
Opportunities to grow – one of the fastest-growing hotel companies
Company
GIRI Hotels
Giri Hotel Management has been managing and operating hotels in New England for more than 20 years.
Founded in 2004Maussane, Provence-Alpes-Cote d'Azur, FRA
1001-5000 employees
Funding
Current Stage
Late StageRecent News
Company data provided by crunchbase