Good Karma Brands · 1 day ago
ESPN Madison Account Executive
Madison, WI
Full-time
Onsite
Mid LevelGood Karma Brands is a media and marketing company specializing in leveraging sports and news to build brands. They are seeking an Account Executive to develop long-term relationships with local businesses and create customized marketing solutions utilizing their assets.
AdvertisingMarketing
Responsibilities
Identify, uncover, and develop partnership opportunities
Develop relationships with area businesses and decision makers
Develop and maintain thorough knowledge of the complete portfolio of Good Karma Brands’ assets and create successful, customized multi-channel marketing solutions
Continually educate yourself on media and new trends in the industry
Network with local businesses to expand your sphere of influence in the market
Ability to uncover marketing objectives and create solutions to solve those objectives
Ability to sell at all levels including C-Level positions
Prospect and Schedule first appointments through cold calling, emailing, and other new business outreach tactics
Other assigned tasks
Be a Good Karma Brands ambassador by adhering to the GKB core values: Listen, Be Honest, Follow Through, Work Hard, Teamwork, and Over Deliver
Qualification
Required
Develop long-term relationships with area businesses and agencies by creating and selling successful, customized marketing solutions utilizing Good Karma Brands Madison assets
Partnership development, including prospecting new business and account retention
Thorough knowledge of the Madison market and state of Wisconsin
Identify, uncover, and develop partnership opportunities
Develop relationships with area businesses and decision makers
Develop and maintain thorough knowledge of the complete portfolio of Good Karma Brands' assets
Create successful, customized multi-channel marketing solutions
Continually educate yourself on media and new trends in the industry
Network with local businesses to expand your sphere of influence in the market
Ability to uncover marketing objectives and create solutions to solve those objectives
Ability to sell at all levels including C-Level positions
Prospect and Schedule first appointments through cold calling, emailing, and other new business outreach tactics
Be a Good Karma Brands ambassador by adhering to the GKB core values: Listen, Be Honest, Follow Through, Work Hard, Teamwork, and Over Deliver
Hold a valid driver's license
Preferred
Familiarity in CRM tools such as Salesforce and Microsoft Office; Word, PowerPoint, Excel
Passion for sales and service
Understand and leverage AI tools and technologies to drive innovation, improve workflows, and create impactful solutions
Strong network and relationships within the Madison community
Goal oriented and creative self-starter with an entrepreneurial spirit
Personal sense of responsibility and accountability
Passion to be a part of a team and the ability to work independently
Strong organizational and time management skills
Excellent written and verbal skills
Ability to thrive in a fast-paced work environment - a multi-tasker
Willingness to accept and provide feedback
Benefits
Health, dental and vision insurance
Life Insurance
STD
LTD
401(k) Plan
Dependent Care
Paid parental leave
Company
Good Karma Brands
Good Karma Brands is a marketing and advertising company specializing in sports marketing services.
Founded in 1997
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Craig Karmazin
Founder/CEO
Aaron Trattner
Partnership Development Specialist/Partnership Coordinator
Recent News
Sports Business Journal
2025-11-25
Sports Business Journal
2025-07-23
Seattle TechFlash
2025-03-31
Company data provided by crunchbase