EnQuest Energy Solutions · 1 week ago
Digital Marketing Specialist
Houston, TX
Full-time
Onsite
Mid Level
$69K/yr - $84K/yr
3+ years expEnQuest Energy Solutions is seeking a results-driven Digital Marketing Specialist to join their growing team. In this role, you will develop, execute, and optimize multi-channel digital marketing campaigns to drive brand awareness and customer engagement, while collaborating with various teams to enhance performance through data-driven strategies.
EnergyManufacturingOil and GasService Industry
Responsibilities
On-page, off-page, and technical SEO
Keyword research and analysis
Familiarity with tools like SEMrush, Ahrefs, or Moz
Google Ads and Bing Ads expertise
Keyword bidding strategies
Conversion tracking and ROI analysis
Strategy and campaign execution across platforms (Meta, LinkedIn, X, Instagram, TikTok)
Social media analytics tools (e.g., Sprout Social, Hootsuite)
Paid social advertising experience
Campaign design and list segmentation
Familiarity with platforms like Mailchimp, Klaviyo, or HubSpot
A/B testing and open/click-through rate optimization
Blog and website content strategy
Copywriting and editorial calendar planning
Content distribution and syndication tactics
Google Analytics (GA4) and Tag Manager proficiency
UTM tagging and campaign performance tracking
Data visualization tools (e.g., Looker Studio, Tableau, or Power BI)
ROI and KPI-based reporting
CRM systems (HubSpot Preferred, Salesforce, Zoho)
CMS platforms (Squarespace, WordPress, Webflow, or Drupal)
Marketing automation tools (Marketo, ActiveCampaign, Pardot)
A/B testing platforms (Optimizely, VWO, Google Optimize)
Basic graphic design using Canva, Adobe Creative Suite, or Figma
Understanding of brand consistency and user experience (UX)
Video editing for social and web (nice-to-have)
Strong communication and storytelling ability
Project and time management
Collaboration across departments (sales, product, design)
Data-driven decision-making and problem-solving
Qualification
Required
Developing, executing, and optimizing multi-channel digital marketing campaigns
Collaborating cross-functionally with sales, engineering, and creative teams
Hands-on experience in SEO, SEM, CRM, email marketing, social media, and marketing automation platforms
On-page, off-page, and technical SEO
Keyword research and analysis
Familiarity with tools like SEMrush, Ahrefs, or Moz
Google Ads and Bing Ads expertise
Keyword bidding strategies
Conversion tracking and ROI analysis
Strategy and campaign execution across platforms (Meta, LinkedIn, X, Instagram, TikTok)
Social media analytics tools (e.g., Sprout Social, Hootsuite)
Paid social advertising experience
Campaign design and list segmentation
Familiarity with platforms like Mailchimp, Klaviyo, or HubSpot
A/B testing and open/click-through rate optimization
Blog and website content strategy
Copywriting and editorial calendar planning
Content distribution and syndication tactics
Google Analytics (GA4) and Tag Manager proficiency
UTM tagging and campaign performance tracking
Data visualization tools (e.g., Looker Studio, Tableau, or Power BI)
ROI and KPI-based reporting
CRM systems (HubSpot Preferred, Salesforce, Zoho)
CMS platforms (Squarespace, WordPress, Webflow, or Drupal)
Marketing automation tools (Marketo, ActiveCampaign, Pardot)
A/B testing platforms (Optimizely, VWO, Google Optimize)
ChatGPT, Copilot or similar AI engines
Basic graphic design using Canva, Adobe Creative Suite, or Figma
Understanding of brand consistency and user experience (UX)
Strong communication and storytelling ability
Project and time management
Collaboration across departments (sales, product, design)
Data-driven decision-making and problem-solving
Preferred
Video editing for social and web (nice-to-have)
Google Ads or Google Analytics certification
Meta Blueprint certification
HubSpot Marketing or Inbound Certification
3–5 years of experience in a digital marketing role
Company
EnQuest Energy Solutions
EnQuest Energy Solutions manufactures and services oilfield service equipment.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Jamie Stewart
President
Recent News
Google Patent
2025-02-17
Company data provided by crunchbase