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Logitech · 10 hours ago

Marketing Manager, Education

Offsite US

Full-time

Hybrid

Mid, Senior Level

$105K/yr - $207K/yr

Logitech is a global company that empowers collaboration and fosters play. They are seeking a Marketing Manager, Education to develop and execute marketing strategies that increase revenue in the Education segment while collaborating with various teams and channel partners.

Consumer Electronics

Culture & Values

H1B Sponsor Likely

Responsibilities

Act as the primary marketing point of contact for the direct engagement and channel sales and engineering teams selling into the education segment

Proactively design a quarterly and annual marketing plan and key performance indicators, inclusive of direct and channel programs that are aligned with business priorities and sales’ objectives

Work with our channel partners to design to and through marketing programs that increase our mindshare for Logitech within the partner, and ultimately drive Education revenue through the channel partner with end customers

Submit quarterly and ad hoc proposals for budget and manage the logistics of vendor payments and internal finance processes

Understand how campaigns and messaging from central marketing functions need to be customized and localized for the education market, and then quickly execute those customizations

Regularly engage and support the priority channel partners - as defined by available revenue data and the Public Sector Sales Leaders - and the Logitech channel account managers assigned to those partners

Deliver a regular cadence of communications to channel partners about Logitech’s solutions for education, including (but not limited to) customer newsletter content, channel newsletter content, a Public Sector Channel Summit, etc

Serve as the primary marketing liaison with the Public Sector sales team for K12 and higher education marketing activities

Collaborate with cross-functional teams to create and implement marketing programs, campaigns, and promotions that align with business objectives, including set-up, pre and post-analysis (lift & return on investment), and reporting results both internally and externally

Analyze market trends, competitive landscape, and partner performance to identify opportunities for growth and optimize channel marketing initiatives

Develop metrics and measures to track Logitech’s share of the relevant channel partner education revenue, progress towards capturing additional share, and program results by channel partner. Provide these metrics and results to channel account managers and leadership on a regular cadence (quarterly, at a minimum)

Bring your relationships with education-specific vendors and marketing agencies to Logitech to scale, create efficiencies, and innovate in your marketing programs and tactics

Act as a subject matter expert within the broader organization regarding the needs, requirements of the Public Sector market, and how they provide benefit to Logitech

Utilize market data, customer feedback, and channel inputs to articulate to the Education Business Accelerator Group the marketing content, campaign, and product requirements and the potential revenue impact of meeting those needs

Qualification

Education marketingDigital marketing programsProject managementCustomer Relationship ManagementEducation technology knowledgeCopywriting skillsAnalytical skillsPresentation skillsCollaborationCommunication skills

Required

Demonstrated success in education marketing. Experience targeting IT decision-makers with technology and/or enterprise services is a plus

Strong track record of designing, executing, and tracking performance of digital marketing programs and events is required

Vision to proactively anticipate and understand problems and opportunities and present comprehensive and timely solutions

Dexterity to manage multiple projects and prioritize the work with the biggest impact on the business

Confidence to communicate in a clear and concise manner using the mode (verbal, writing, or video) that is appropriate for the topic and audience. Strong presentation skills, including the ability to create professional, compelling presentations, is required

Unrelenting curiosity to learn, grow, and adapt

Ability to champion ideas and projects across the organization, building influence to drive team members towards the common objective of growing sales revenue in their channel and region

BA/BS or equivalent work experience

Preferred

Functional fluency in Customer Relationship Management tools (e.g. Salesforce), Partner Relationship Management tools (e.g. Impartner), and related marketing tools (such as, but not limited to Adobe Creative Suite, Google Workspace) is preferred

Understanding of education technology landscape: A strong grasp of industry trends, technology solutions, and buyer personas in the public sector, facilitating the development of targeted and impactful marketing strategies

Strong copywriting and design skills will improve agility and speed of execution in this role

Benefits

Comprehensive and competitive benefits packages

Flexible working environments

Support for good physical, financial, emotional, intellectual and social wellbeing

Company

Logitech

Glassdoor4.2

At Logitech, our purpose is to extend human potential in work and play.

Founded in 1981

San Jose, California, US

5001-10000 employees

https://www.logitech.com

H1B Sponsorship

Logitech has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (15)

2024 (14)

2023 (58)

2022 (42)

2021 (51)

2020 (35)