W3Global ยท 2 days ago
Director of Programmatic Media
W3Global is seeking an experienced Director of Programmatic Buying to lead and grow their Programmatic team. This senior leadership role requires a strategic thinker with deep technical expertise to drive team performance, client success, and revenue growth while staying at the forefront of ad tech innovation.
ConsultingRecruitingStaffing Agency
Responsibilities
Lead, manage, and mentor a high-performing team of Programmatic buyers
Organize team structure strategically to maximize performance and efficiency
Foster professional development and career growth within the programmatic team
Present our programmatic capabilities in client meetings and new business pitches
Ensure clients achieve exceptional performance across their programmatic campaigns
Collaborate regularly with Client Media Directors on client-specific performance optimization
Share strategic ideas, insights, and performance updates with key stakeholders
Present case studies and insights to the broader Ad Platforms team
Contribute to company-wide knowledge sharing and strategic planning initiatives
Serve as internal subject matter expert on programmatic advertising trends and innovations
Qualification
Required
Foundational understanding of the Ad Tech ecosystem with specialized focus on programmatic advertising
Strong knowledge of major DSPs, including comprehensive understanding of the benefits and advantages of each platform
Hands-on experience managing programmatic buys across various DSP platforms
Deep understanding of programmatic campaign optimization, targeting strategies, and performance metrics
10-15 years of relevant experience in digital advertising
Bachelor's degree required
Buy-side experience required (agency or brand environment)
Proven track record of managing programmatic campaigns and driving measurable results
5+ years of work experience with Programmatic Media Buying
8+ years of Advertising Services experience
No need for visa sponsorship
5+ years of work experience with Programmatic Advertising
Must have the legal right to work in the United States
Strong management and leadership capabilities with experience building and developing teams
Excellent communication and presentation skills for client-facing interactions
Strategic thinking with ability to balance tactical execution and long-term planning
Strong analytical skills and data-driven decision-making approach
Ability to thrive in a fast-paced, evolving industry environment
Proficient in Microsoft Office Systems, specifically in Excel
Ability to work in a fast-paced environment and manage multiple projects simultaneously
Must have the legal right to work in the United States
Preferred
Experience in a leadership or senior management role preferred
Benefits
Generous PTO
Medical
Dental
Vision
401(k) with match