Schwan's Company · 1 week ago
Sr Marketing Manager & Marketing Manager roles
CJ Schwan’s is a company that creates food products for memorable moments. They are seeking a Senior Marketing Manager to lead brand and product strategies, execute marketing programs, and leverage data insights to drive growth and profitability.
Food and BeverageFood ProcessingManufacturingRetailWholesale
Responsibilities
Lead annual and long-range strategic planning for brand/product portfolio considering the full profit and loss statement to meet business targets
Lead innovation pipeline development from concept to launch, partnering with cross-functional teams to develop new products that align with evolving consumer/customer needs and trends
Lead and execute integrated marketing programs that drive revenue growth, profitability, and market share
Collaborate with Sales to develop and drive channel strategies, provide marketing support at key customers, and develop tools and training to enhance sales execution
Leverage data, consumer/customer insights and market research to inform strategy, tactical plans, and innovation
Track and evaluate brand and program performance using key performance indicators and account-level insights
Ensure consistent brand identity across products, packaging, promotions, and events
Collaborate cross-functionally and with external agencies to lead initiatives and deliver against annual brand and business objectives
Develop and manage operating plans and budgets in partnership with senior leadership
Deliver against gross sales, net sales, and EBIT targets for assigned brands or product lines
Lead, coach, and develop a high-performing marketing team
Qualification
Required
Bachelor's degree or equivalent practical experience required
6–10 years of progressive marketing experience, ideally within the CPG industry
Proven experience developing and launching new products, brand growth strategies, and insight–driven initiatives
Strong proficiency in analyzing data to enable decision making and strategy development
Proven ability to collaborate and lead cross-functional teams
Demonstrated P&L ownership and financial acumen
Preferred
MBA preferred
Benefits
Comprehensive health benefits
Time off programs
Retirement and financial offerings
Company
Schwan's Company
Schwan's Company is a food and beverage manufacturing company.
Funding
Current Stage
Late StageTotal Funding
unknownKey Investors
Bain Capital Special Situations
2019-05-23Private Equity
Leadership Team
Recent News
Venture Capital Firms
2025-10-09
2024-06-05
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