MODCO Media · 10 hours ago
Assistant Media Planner
New York, NY
Full-time
Onsite
New Grad, Entry Level
$55K/yr - $60K/yrMODCO Media is seeking an Assistant Media Planner to support the planning, buying, and execution of media strategies for clients. This role involves assisting in negotiations, utilizing planning tools, and monitoring media campaigns to ensure successful execution.
Digital MediaSEOSocial Media
Responsibilities
Assist team with negotiations with sites for interactive proposals to obtain the best plans possible for the agency
Utilize planning tools such as ComScore, MRI, Vivvix and other resources to formulate relevant plans for clients
Create decks for media recommendations that thoroughly and clearly explain/showcase recommendations
Keep abreast of current trends and the latest technological advances in research and media
Trafficking creative across all clients to media partners
Monitor all live media campaigns daily to ensure everything is running smoothly
Oversee and produce reports for client campaigns based on set reporting cadence
Work with team members to assist on POV's to evaluate various opportunities for clients
Responsible for working with Planner/Supervisor to keep up to date billing charts and working with the billing department to ensure all bills are paid
Understanding of YouTube to assist in optimizations/monitoring
Understanding of TikTok and Facebook to help in the execution and optimization processes. Other paid experience with social platforms a plus
Qualification
Required
Bachelor's degree is preferred
Education or background in marketing/advertising including but not limited to digital media, traditional media, or social media
Exceptional written, verbal and negotiation skills with the ability to communicate with all levels of employees and attention to detail and follow-through skills
Strong organizational skills and ability to adapt and juggle multiple projects
Strong collaborator working in a team environment
A desire to learn
Required skills include vendor negotiations, reporting and presentation to both internal teams and sometimes clients
Ability to use third-party ad servers to traffic media campaigns and pull reports, experience with DCM ideal
Proficient in PowerPoint, Excel, Word, and Google Suite (Docs, Sheets, Slides, etc
Preferred
Experience on Higher Education, B2B, Financial or Gaming a plus
Familiar with various forms of digital pricing models (CPM, CPC, CPV, CPA, CPCV, etc.) is a plus
Knowledge and understanding of tools and resources such as ComScore, MRI, Vivvix, eMarketer, a plus
Company
MODCO Media
Modco Media focuses on solutions like media strategy, media planning, digital media, printing, SEM, SEO, social media, and media research.
Founded in 1991
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Erik Dochtermann
CEO
Company data provided by crunchbase