TechnologyAdvice · 1 day ago
Agency Marketing Architect
United States
Full-time
Remote
Mid, Senior Level
$80K/yr - $90K/yr
3+ years expTechnologyAdvice is a trusted source of information for B2B tech buyers, helping them navigate the buying process. The Agency Marketing Architect will build strong partner relationships, develop compelling proposals, and support media planning to drive measurable pipeline and revenue for Avani Media's clients.
B2BE-CommerceLead GenerationMulti-level MarketingSaaS
No H1B
Responsibilities
Build and deepen relationships with publishers, platforms, and media/tech partners aligned to Avani’s service lines (partnered media, lead gen, sponsored content, paid media)
Serve as a key contact for partner program development, including inventory access, audience options, pricing structures, targeting capabilities, and performance benchmarks
Identify and secure preferred pricing, custom packages, and partnership opportunities that improve proposal competitiveness and commercial outcomes
Maintain a strong understanding of the partner ecosystem, including what is performing, where to place spend, which partners are innovating, and how Avani can differentiate in market
Own the development of client-facing proposals that clearly articulate: Business goals and success criteria, including pipeline, leads, awareness, and ABM; Channel and partner strategy, including what will run, why it was selected, and expected outcomes; Budget allocation, benchmarks, and forecast assumptions; Audience strategy and targeting approach; Measurement framework, KPIs, and optimization plan
Build value-driven, conversion-focused proposal narratives that support sales and leadership in winning new business
Create and maintain repeatable proposal assets, including partner one-sheets, pricing frameworks, case study summaries, pitch templates, and differentiators
Develop cross-channel media plans aligned to Avani’s full-funnel approach across paid social, paid search, programmatic, and partnered media
Collaborate with internal teams to ensure plans are executable, measurable, and aligned to client objectives
Provide light post-launch support through performance insights, optimization recommendations, and learnings that support renewals and upsell opportunities
Work closely with the President on partner strategy, proposal standards, and go-to-market improvements
Coordinate with sales and client teams to gather inputs, manage timelines, and deliver proposals on schedule
Continuously improve proposal workflows to increase speed, quality, and close-rate impact
Qualification
Required
3 - 6 years of experience in media planning, partnerships, proposal strategy, or digital advertising
Strong understanding of digital media, including paid social, paid search, programmatic, and publisher-driven programs
Proven ability to build relationships with external partners and communicate confidently
Strong proposal and writing skills with the ability to produce polished, client-ready deliverables
Commercial mindset with comfort evaluating pricing, competitiveness, and what wins business
Highly organized and able to manage multiple proposal timelines and partner relationships simultaneously
Clear communicator who can synthesize complex offerings into concise, compelling recommendations
Familiarity with media pricing models, deal negotiation, and package creation
Comfort with performance measurement, attribution concepts, and reporting insights
Preferred
Agency experience supporting pre-sales efforts
Experience supporting B2B marketing or lead generation programs
Benefits
Career Growth: Advance with mentorship programs, leadership academies, and opportunities to shape company culture and DEI initiatives.
Flex Fridays: Adjust your 40-hour week to enjoy a full or half day off on Fridays.
Remote-First Culture: Work from the comfort of your home.
Flexible PTO: Take the time you need, when you need it.
Health Coverage: Medical, dental, and vision plans for you and your family.
Insurance Protection: Life, AD&D, Short-Term, and Long-Term Disability coverage.
401K with Match: Secure your future with our company-matched retirement savings.
Paid Parental Leave: Support for new parents during life’s special moments.
Wellness Perks: Access Headspace and enjoy monthly fitness reimbursements.
Pet Insurance: Care for your furry family members.
Speaker Series Bonus: Present in our monthly speaker series and earn a bonus.
Book Reimbursement: Get up to 12 books reimbursed per year to fuel your learning.
Bucket List Benefit: Celebrate milestones with annual contributions toward your dream adventures after 3 years.
In-Office Perks: Enjoy catered lunches for our in-office team.
Company
TechnologyAdvice
TechnologyAdvice is a B2B demand generation company which specializes in connecting buyers and sellers of business technology.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Rob Bellenfant
CEO & Founder
Recent News
2024-04-10
Company data provided by crunchbase