Head of Product Marketing, Global Competitive Intelligence jobs in United States
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Xero · 1 week ago

Head of Product Marketing, Global Competitive Intelligence

Xero is a global company focused on enhancing go-to-market effectiveness through innovative product marketing strategies. The Head of Product Marketing, Global Competitive Intelligence, will lead a team to scale competitive monitoring efforts and operationalize win/loss programs to inform product strategy and enablement.

AccountingBillingFinTechPersonal FinanceSaaSSoftware
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Work & Life Balance

Responsibilities

Lead a growing global function focused on enhancing go-to-market effectiveness
Operationalise win/loss programmes and competitive monitoring efforts
Conduct analysis to inform product strategy, positioning, and go-to-market enablement
Translate market and customer insights into actionable opportunities for marketing, revenue, and enablement teams
Modernise intelligence capabilities with AI and automation
Introduce and scale a win/loss program in collaboration with Sales Operations and Enablement
Scale a competitive monitoring program using AI-assisted tools
Translate insights into actionable resources for Marketing and Revenue teams
Develop repeatable processes for conducting competitive analysis and research at scale

Qualification

Product MarketingCompetitive IntelligenceAI-assisted ToolsHigh-tech SaaS ExperienceData AnalysisCoaching TeamsOperational AcumenProactive Technology AdoptionCommunication Skills

Required

You bring a wealth of experience in product marketing or competitive intelligence within the high-tech SaaS sector
A proven track record of coaching and developing high-performing, remote global teams is essential to your success
Your analytical mindset allows you to transform multiple data points into a clear, concise path forward for the business
You possess the communication skills required to build rapport and influence outcomes with senior stakeholders across the organisation
A proactive approach to technology means you are comfortable adopting AI and modern tools to scale team output
You demonstrate the operational acumen to design scalable workflows and manage complex global programs with ease

Company

Xero is an online accounting software for small businesses that automating invoicing, bank reconciliations, and reporting.

Funding

Current Stage
Public Company
Total Funding
$1.61B
Key Investors
Callaghan InnovationTCVAccel
2024-06-05Post Ipo Debt· $925M
2021-09-08Grant· $0.06M
2020-10-23Grant· $0.06M

Leadership Team

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Peggy Lee
Head of Communications, Asia
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Rod Drury
Founder & Director
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Company data provided by crunchbase