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Zuri Group · 5 days ago

Salesforce Marketing Cloud (SFMC) Functional Consultant

United States

Full-time

Remote

Entry, Mid Level

$85K/yr - $112K/yr

2+ years exp

Zuri Group is a consulting firm focused on providing functional support and guidance for Salesforce CRM implementations. The Salesforce Marketing Cloud Functional Consultant will lead client projects, focusing on best practices in software configuration, customization, and user training for nonprofit and higher education clients.

Business IntelligenceCRMInformation ServicesInformation TechnologyManagement ConsultingNon ProfitProject ManagementTraining

Responsibilities

Guide discovery for project deliverables including software configuration, custom development, and integration

Provide expertise and guidance on best practices for Salesforce Marketing Cloud configuration, customization, and development

Train the digital production team on Salesforce Marketing Cloud best practices

Collaborate with stakeholders to understand needs and requirements

Lead technical requirements gathering sessions to analyze client needs and business processes, define and document project scope, and confirm solution viability

Make decisions based on client requirements and configuring ISV solutions

Proactively provide knowledge-backed recommendations and best practice advice on meeting goals through software system configuration, customization, process improvement, and/or staff training, including appropriate considerations of budget, timeframe, and client capacity

Educate and train clients on system functionality, particularly for go-live stabilization, offering guidance for users to become proficient in use of new tools

Design, validate, and implement critical system components in CRM platforms

Articulate complex system challenges and solutions in an easy to digest manner

Assist in defining the work required to deliver solutions in support of client needs, including level of effort. Provide oversight of project resources, jointly with project management

Adapt to changing circumstances and be comfortable working in a fast-paced, dynamic environment

Work in customized Salesforce environments which include custom objects and workflows

Qualification

Salesforce Marketing CloudCRM implementationData migrationSalesforce certificationsBusiness process designUser acceptance testingAnalytical skillsCommunication skillsTeam collaborationFlexibility

Required

2+ years in higher education advancement or development

2-4 years experience with Salesforce Marketing Cloud, with at least 2 years with a strong understanding of its platform and capabilities

Participation and involvement in any CRM system adoption or migration projects, specifically in regards to Email and/or SMS production

Ability to collaborate and establish strong working relationships with various teams and lead conversations about technical concepts with audiences of varying levels of experience, including non-technical stakeholders

Working knowledge of philanthropy practices and advancement services

Enthusiasm for learning and an openness to feedback

Highly analytical, technically proficient, and able to learn new tools and software quickly

Strong oral and written communication skills with a demonstrated ability to document and organize tasks and decisions

Effective in building consensus and communicating with a wide range of stakeholders, including executives and senior level staff

Flexibility and ability to adapt quickly to new situations

Demonstrated commitment to fostering and maintaining an environment of diversity, inclusion, and belonging

Preferred

Salesforce certifications, such as Salesforce Certified Marketing Cloud Email Specialist, Salesforce Certified Marketing Cloud Engagement Administrator, or similar is highly preferred

Data import and experience migrating data into Salesforce using data loader and/or ETL tools

Advanced Lightning Report skills

Familiarity installing and managing integrated Apps (Outlook/Google, maps, online payment, email, document creation, document management, etc.)

Familiarity with Kindsight Ascend and/or Affinaquest

Experience with CRM Analytics, Conga, Apsona

Visio or similar workflow diagramming

Business Intelligence tools including Tableau CRM

Familiarity and expertise with NPSP, Experience Cloud, UCI's Ascend, or Affinaquest is strongly preferred

Experience configuring ISV solutions

Experience as a consultant or with large database or CRM implementations

Experience leading user training and testing

Experience with Pardot