Utah SHRM · 1 day ago
Specialist, Revenue Enablement
Alexandria, VA
Full-time
Hybrid
Senior Level
$100K/yr - $125K/yr
5+ years expSHRM is a member-driven catalyst for creating better workplaces where people and businesses thrive together. The Specialist, Revenue Enablement plays a key role in connecting Marketing and Sales efforts to drive measurable growth across SHRM’s B2B2C ecosystem, supporting the design and optimization of enablement materials.
Non-profit Organization Management
Responsibilities
Collaborate closely with Sales and Marketing teams to identify enablement needs, gather feedback, and co-develop tools and messaging that support every stage
Translate campaign insights into actionable sales materials (e.g., talk tracks, one-pagers, and follow-up templates) that align with audience behavior and
Support the execution of revenue enablement programs, ensuring tools, content, and data are accessible, current, and aligned with SHRM’s brand and growth strategy
Leverage analytics and AI tools (e.g., Adobe CJA, Salesforce, Marketo) to surface actionable insights that improve conversion and campaign-to-sales
Qualification
Required
Bachelor's degree in business administration, marketing, or relevant equivalent experience in lieu of degree
Five (5) or more years of marketing sales enablement experience
Strong understanding of B2B marketing and sales alignment principles, with a focus on collaboration, communication, and shared performance
Strong project management and prioritization skills to balance multiple initiatives and meet deadlines with precision. Detail-oriented yet agile; able to thrive in a fast-paced environment
Strong ability to interpret analytics and audience behavior data to make recommendations that improve lead quality and follow-up effectiveness
Preferred
Certifications in the Adobe Experience tools are a plus
Company
Utah SHRM
The Utah Human Resources State Council (Utah SHRM) exists to serve the community, the needs of HR professionals, the leaders and volunteers of local SHRM chapters, and to advance the interests of the HR profession.
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase