Blip · 1 day ago
Product Analyst
Blip is a venture-backed marketplace that provides on-demand access to digital billboards, empowering brands and operators with data-driven solutions. The Product Analyst will partner with various teams to drive product strategy through data analysis, experimentation, and collaboration, ultimately optimizing product experiences and influencing the roadmap.
AdvertisingAdvertising PlatformsBrand MarketingMarketingMarketplaceSoftware
Responsibilities
Partner with Product Managers to shape product strategy and roadmap planning through data-driven insights
Apply product ideation and growth tactics, thinking deeply about user journeys and detailed elements of the product experience
Translate ambiguous product questions into clear hypotheses, analytical frameworks, and measurable success criteria
Perform quantitative analysis on complex datasets to draw actionable insights that inform product decisions
Conduct exploratory analyses with minimal direction to answer open-ended questions and uncover new opportunities
Analyze user behavior, funnels, cohorts, and trends using SQL and product analytics tools (e.g., Amplitude, Google Analytics)
Communicate insights and recommendations clearly to both technical and non-technical stakeholders
Define, standardize, and evolve product metrics, KPIs, and measurement frameworks
Build dashboards and self-service reporting that surface product health, user engagement, and business impact
Design, execute, and evaluate A/B experiments, including hypothesis definition, test setup, analysis, and feature readouts
Assess the impact of new product experiences, identify friction points, and recommend optimizations that drive measurable improvements in user experience and business outcomes
Collaborate closely with Engineering and Design to evaluate feature performance and user experience
Work with Marketing, Sales, and Customer Support to incorporate customer insights and measure cross-functional initiatives
Act as a trusted analytics and product partner across teams
Qualification
Required
3–6+ years of experience in Product Analytics, Data Analytics, or a related analytical role
Strong proficiency in SQL and experience working with large, complex datasets
Experience using product analytics tools such as Amplitude (or similar tools like Mixpanel, Heap, GA)
Proficiency in quantitative analysis with a focus on driving actionable insights
Experience designing and evaluating A/B tests and experimentation
Strong product sense and intuition, with the ability to think holistically about user experience and product impact
Proven ability to perform exploratory analysis independently in ambiguous environments
Excellent communication and storytelling skills
Preferred
Preferred experience with data visualization tools (Looker, Tableau, Power BI, or similar)
Preferred familiarity with statistical methods and experimentation frameworks
Preferred experience influencing product decisions and roadmap priorities through insights
Benefits
Insurance - health (premiums covered), vision and dental
Equity - All full-time employees are eligible for stock options
Flexible paid time off and paid parental leave
401K with employer match
HSA with employer contribution
Fitness/health expense subsidy
Company
Blip
Blip is disrupting traditional out-of-home (OOH) marketing by making it easier than ever for advertisers to launch OOH campaigns on digital billboards with any budget, anytime, right from your computer.