PayNearMe · 1 day ago
Customer Marketing Manager - Remote
United States
Full-time
Remote
Mid, Senior Level
$130K/yr - $145K/yr
4+ years expPayNearMe is on a mission to simplify payments through innovative technology. They are seeking a Customer Marketing Manager to drive engagement and retention within their client base by developing and executing marketing strategies that deepen client relationships and identify growth opportunities.
Financial ServicesFinTechMobile PaymentsPayments
Responsibilities
Design and execute targeted marketing programs that drive client engagement, product adoption, and retention
Develop segmented communication strategies based on client lifecycle stage, vertical, and product usage
Create compelling content (case studies, success stories, webinars, newsletters) that demonstrates value and best practices
Drive attendance and engagement for training and educational programs
Partner with sales and customer success teams to identify upsell and cross-sell opportunities
Build and manage nurture campaigns that move clients toward expansion conversations
Develop reference programs and advocacy initiatives that turn satisfied clients into promoters
Define success metrics for client marketing programs and track performance against goals
Identify friction points in the customer journey and improve touch points
Analyze client engagement data to identify trends, opportunities, and areas for improvement
Conduct regular program reviews and iterate based on performance insights
Partner closely with Product Marketing to translate product positioning, messaging, and launches into client-facing communications and adoption campaigns
Collaborate with Product Operations to understand product launch metrics, product usage patterns, and operational insights that inform marketing strategy and segmentation
Partner with internal teams to develop customer education content (guides, training paths, release explainers)
Train internal teams on how and when to use programs
Work with customer success, sales, and product teams to align on client priorities and initiatives
Support Product Marketing initiatives by providing client feedback and market intelligence from the field
Qualification
Required
4-6 years of B2B marketing experience, with at least 2 years focused on client/customer marketing
Proven track record developing and executing multi-channel marketing programs that drive measurable business outcomes
Strong analytical skills with experience using data to inform strategy and measure impact
Excellent written and verbal communication skills, with ability to craft compelling narratives
Experience with marketing automation platforms (e.g., Marketo, HubSpot, Pardot) and CRM systems (Salesforce)
Self-starter who can manage multiple projects simultaneously and drive initiatives to completion
Ability to work effectively across product, marketing, and operations teams to drive results
Benefits
100% Remote (must be in US)
Fast- paced and professional work culture
Stock options with standard startup vesting - 1 year cliff; 4 years total
$50 monthly communication expense stipend to go towards your phone/internet bill
$250 stipend to enhance your WFH setup
Reimbursement for peripheral equipment: monitor (up to $400), keyboard and mouse (up to $200)
Premium medical benefits including vision and dental (100% coverage for employees)
Company-sponsored life and disability insurance
Paid parental bonding leave
Paid sick leave, jury duty, bereavement
401k plan
Flexible Time Off (our team members typically take off ~3-4 weeks per year)
Volunteer Time Off
13 scheduled holidays
2x / year in-person team meet-ups (2-3 days, company paid)
Company
PayNearMe
PayNearMe provides a web and mobile-based cash payments platform designed to facilitate online purchases and bill payments.
201-500 employees
Funding
Current Stage
Late StageTotal Funding
$168.2MKey Investors
AVPQueensland Investment CorporationGSV Ventures
2025-09-16Series E· $50M
2023-06-01Series D· $45M
2020-01-01Debt Financing· $12.5M
Leadership Team
Tim Murphy
VP, Head of Risk
Lee-Anne Farley
Chief People Officer
Recent News
Crowdfund Insider
2025-10-28
2025-10-23
Help Net Security
2025-10-20
Company data provided by crunchbase