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Authority Brands · 1 day ago

National Business & Franchise Development Executive

Atlanta, GA

Full-time

Hybrid

Senior Level

5+ years exp

Authority Brands is a premier provider of professional tree care services. The National Business & Franchise Development Executive is responsible for driving business development and franchise development, focusing on building B2B relationships and guiding prospective franchise owners through the discovery and awarding process.

FranchiseHome and GardenHome ServicesJanitorial Service

No H1B

Hiring Manager

Laura Beth Amason

Responsibilities

Open & expand regional accounts (commercial, institutional) through prospecting, outreach, presentations and networking within the Monster Tree franchise network’s client base

Build multi-location contracts and preferred vendor agreements; align SOWs to Monster Tree Service capabilities and safety standards

Manage and grow acquired accounts: set quarterly business reviews, negotiate renewals, and expand services (plant health care, emergency response programs, storm readiness)

Coordinate with franchise owners to ensure coverage, pricing strategies, capacity planning, and service excellence

Pipeline & forecast ownership in CRM, track contact volume, contact milestones, and revenue attribution by account and franchise territory

Qualify leads and conduct discovery calls to understand candidate fit (financial readiness, territory interest, operational aptitude, culture alignment)

Guide candidates through the awarding process: brand overview, FDD review, validation, territory mapping, meet-the-team days, and executive interviews

Collaborate with corporate marketing to improve lead quality via targeted campaigns and regional events

Own candidate journey end-to-end in CRM: cadence, documentation, milestones, and post-award handoff to onboarding

Qualification

B2B salesAccount managementCRM proficiencyConsultative sellingTree care knowledgeData-driven decision-makingExecutive presenceCommunication skillsNegotiation skillsPresentation skills

Required

Proven success in enterprise/regional account selling (multi-location contracts)

Strong consultative selling skills and executive presence; able to navigate complex buying committees

CRM proficiency (Salesforce, HubSpot, or similar); disciplined pipeline management and forecasting

Excellent communication, negotiation, and presentation skills; data-driven decision-making

Bachelor's degree in Business, Marketing, or related field

Hybrid role with regional travel (estimated 20–30%), including client site visits, regional events, discovery days, and franchise candidate meetings

Preferred

5–8+ years in B2B sales/account management, business development, or franchise development (home services, facilities, landscaping/arboriculture, or related industries preferred)

Knowledge of tree care services, arboriculture practices, safety, and compliance (ISA, OSHA) is a plus but not required

MBA or ISA credentials a plus