Apply on Employer Site

Blue Shield of California · 1 week ago

Outreach Manager - Medi-Cal (Non-Sales), Senior

Woodland Hills, CA, United States

Full-time

Hybrid

Mid, Senior Level

$100K/yr - $151K/yr

5+ years exp

Blue Shield of California is a nonprofit organization focused on transforming healthcare to improve affordability and quality. The Outreach Manager, Senior, will be responsible for building relationships with external stakeholders, planning community events, and supporting growth and retention goals for Blue Shield Promise. This role requires collaboration with various teams to ensure compliance and optimize stakeholder engagement.

Financial ServicesHealth InsuranceNon Profit

No H1B

Responsibilities

Be responsible for educating external stakeholders about Blue Shield of California/Blue Shield Promise Health Plan (BSC/PHP) products and services and collaborating with the internal teams that educate potential and existing members and stakeholder staff. Encourage prospects to select BSC/PHP as their health plan of choice and current members to retain BSC/PHP as their health plan, in a variety of authorized settings

Network with key influencers such as elected officials, government agency administrators, industry associations, medical groups and Community Based Organizations to identify and effectuate strategic opportunities supporting growth and quality improvement

Support the teams who manage quality and customer service initiatives to assist with closing care gaps

Mentor fellow Outreach team members about all state and federal rules and regulations ensuring compliance of marketing do’s & don’ts outlined by governing regulatory agencies

Support the teams who measure results of trainings based on the needs and wants of key internal and external stakeholders

Plan, coordinate and/or participate in community events, meetings, conferences, and other types of engagement activities

Collaborate with Blue Shield Brand, Marketing and Communications teams to monitor, assess, and optimize the reputational strength of Blue Shield Promise, including assisting with activities related to executive engagement, business development, stakeholder recognition, and community investments

Synthesize and provide information about community, key stakeholder issues, trends and opportunities that impact Blue Shield Promise

Qualification

SalesMarketingOutreachCustomer ServiceData AnalysisMedi-Cal KnowledgeResearch SkillsPresentation SkillsVerbal CommunicationWritten Communication

Required

Requires college degree or equivalent experience

Requires at least 5 years of prior relevant experience

Knowledge encompassing entire scope of concepts, practices and procedures in sales, marketing, outreach and customer service

Strong written, verbal, presentation, research and data analysis skills required

Preferred

Experience in engaging community and policy influencers to identify partnership opportunities supporting growth and quality improvement initiatives desired

Medi-Cal experience or knowledge desired

Knowledge and experience with key stakeholders serving low-income communities in Antelope Valley and San Fernando Valley desired