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Acorns · 1 day ago

Social Media Manager

USA

Full-time

Hybrid

Mid, Senior Level

$95K/yr - $105K/yr

5+ years exp

Acorns is a financial wellness app dedicated to helping individuals and families save and invest for the long term. They are seeking a Social Media Manager to lead their social strategy and enhance their presence across various platforms, aiming to educate and inspire audiences around financial wellness.

FinanceFinancial ServicesFinTechWealth Management

Responsibilities

Responsible for implementing and leading social strategy for both Acorns and Acorns Early that connects to larger marketing and business goals

Grow and evolve Acorns’ social media presence across Instagram, TikTok, Reddit, LinkedIn, YouTube, and other emerging platforms, leading a social media strategy

Develop, manage, and execute a dynamic content calendar, ensuring timely, relevant, and strategic content across priority channels

Own the Acorns voice on social and collaborate across marketing, creative, and product cross-functional teams to bring the brand to life in new ways

Be a leader in our day-to-day community management, engaging in conversations about and with Acorns to foster a strong, engaged community. Collaborate with support partners to key topics, customer inquiries, and escalations with empathy and clarity

Collaborate with creative cross-functional partners to bring to life dynamic content that brings the Acorns brand to life in a social-first way

Stay ahead of trends and find opportunities to integrate Acorns into relevant conversations and channels within the finance, investing, and fintech landscape

Source and share impactful customer stories that inspire and connect with our audience, showing the real-life impact of investing and financial literacy

Scope and manage creators as needed for social content and partnerships

Analyze and report on social performance, providing insights on engagement, audience growth, and content effectiveness to optimize strategy and inform future campaigns

Actively pitch and execute thumb-stopping brand ideas across social media channels to grow Acorns as an owner of money conversations within social media

Qualification

Social media strategyContent creationCommunity managementSocial trends knowledgeCreative developmentWriting skillsOn-camera presenceEmpathyStrategic thinkingSelf-starter mindset

Required

5 - 8+ years experience in social media —whether for a brand, personal projects, or freelance work. Show us content you've created that made an impact

A strong portfolio of engaging content —including short-form videos, Reels, and TikToks

Hands-on experience managing social channels , creating and developing digital content that resonates

A deep understanding of social trends & culture —you stay ahead of trends, know what's happening, and how to make content that stands out

On-camera presence —you bring authenticity, wit, humor, confidence, enthusiasm, and a unique perspective to our content

Proven creative development skills —you bring fresh, bold ideas to the table

Exceptional writing and storytelling skills —you craft compelling messages and have a portfolio that shows off a strong brand voice and eye for visuals

Creative and strategic thinking —you're always asking, 'What's next? What should we be doing that we aren't?'

A self-starter mindset —you can ideate, produce, and edit engaging content that connects with our audience across platforms

Deep empathy and passion for our customer and their experience with Acorns

Exceptional change management capabilities - Comfortable with ambiguity and constant change with the ability to work through complex problems, set priorities, and execute commitments

Thirst for delivering game-changing products

Exceptional drive and precision in delivery

A belief that your work is tied to your life's mission

Optimistic about the potential of societal change