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Kendo Brands, Inc. · 2 days ago

Senior Manager, Digital Innovation & Brand Collaborations - Fenty

San Francisco, CA

Full-time

Hybrid

Senior Level

$127K/yr - $159K/yr

7+ years exp

Kendo Brands, Inc. is a San Francisco-based beauty brand developer and wholesaler owned by LVMH. The Senior Manager, Digital Innovation & Brand Collaborations will lead the brand’s experimentation and partnership strategy across emerging digital platforms and technologies, focusing on keeping the brand culturally relevant and connected to next-generation beauty consumers.

Consumer GoodsE-CommerceFashionLifestyleRetailWeb Design

Responsibilities

Identify and evaluate emerging digital platforms, technologies, and tools that offer new storytelling or commerce opportunities (e.g., Roblox, AR/AI, metaverse, gamified beauty, etc.)

Develop proof-of-concept programs that test new consumer experiences, social commerce models, or platform features

Partner with Global Ecomm teams to connect innovation pilots to measurable brand and business outcomes

Stay ahead of digital trends and advocate for creative adoption across the broader marketing org

Lead end-to-end development of brand collaborations—across beauty, gaming, entertainment, and creator ecosystems

Partner cross-functionally with Global Marketing, Comms, and Fenty Corp to evaluate potential partners for creative, cultural, and commercial fit

Manage partnership negotiations, timelines, and activation strategy, ensuring every collaboration aligns with brand DNA and consumer insight

Collaborate with Global Brand and Product teams to develop co-branded content, experiences, and storytelling assets

Measure impact of collaborations on awareness, engagement, and affinity

Act as a connector between social, influencer, comms, and brand teams to integrate innovation and collabs into the overall marketing ecosystem

Manage cross-functional workstreams with external partners, ensuring deliverables align with campaign and launch calendars

Support the Director in presenting concepts and results to senior leadership and global teams

Define KPIs for innovation pilots and partnerships, balancing creative ambition with measurable results

Synthesize learnings and develop frameworks for scaling successful programs globally

Manage budgets and external partner relationships with efficiency and strategic intent

Qualification

Marketing experienceBrand managementBeauty expertiseData analysisCross-functional partnershipsLeadership skillsRelationship-buildingCreative marketerMicrosoft Office proficiencyProblem-solvingOrganizational skillsTime management

Required

7+ years of experience in marketing or brand management on beauty brand and/or agency side; beauty expertise required

Effective relationship-building skills; professional savvy and organizational agility to leverage partnerships across the organization to get work done

Strong leadership & communication skills with ability to manage, storytelling & influence internal & cross-functional teams

Creative, passionate & innovative marketer with ability to build & execute plans with support across various disciplines

Passion for consumer insights, data and cultural trends

Obsessed with culture and current events

Data-curious and performance-driven

Strong cross-functional partnerships

Proactive problem-solving skills

Entrepreneurial – able to deal with ambiguity and respond with flexibility & agility

Exceptional organizational skills; detail-oriented

Strong time management skills; ability to juggle priorities and multiple projects

Proficient in all Microsoft Office applications (Excel, Word, PowerPoint); ability to deliver strong, polished, effective PowerPoint presentations