NinjaOne · 1 day ago
Director, Integrated Media
NinjaOne is a company that automates IT management for over 30,000 customers, focusing on delivering visibility, security, and control over endpoints. The Director of Integrated Media will own the global integrated media strategy, manage the media budget, and lead a global media agency to drive measurable business impact and pipeline growth.
Cyber SecurityDocument ManagementInformation ServicesSoftwareSoftware Engineering
Responsibilities
Set and own NinjaOne’s global integrated media strategy across paid social, programmatic, and offline media
Own the integrated media budget, including forecasting, allocation, reallocation, and ROI optimization
Make investment decisions based on performance data and business priorities
Define audience strategies across regions, segments, and funnel stages
Lead and manage a global media agency, holding them accountable for performance and outcomes
Manage two individual contributors supporting media planning and paid social across North America and EMEA
Brainstorm, pressure-test, and refine media tactics that align campaign goals with audience intent
Plan and execute integrated media campaigns across North America, EMEA, APAC, and LATAM
Partner closely with Product Marketing, Segment leaders, Campaigns, and Corporate Marketing to intake, plan, and prioritize campaigns, with the judgment to say no when needed
Translate media performance into clear business outcomes, including pipeline contribution, efficiency, and growth impact, and communicate results to executive stakeholders
Qualification
Required
10–12+ years of experience in integrated media, paid social, or programmatic marketing within B2B SaaS
Proven experience setting media strategy, not just executing campaigns
Ownership of seven-figure global media budgets with clear accountability and decision-making authority
Strong understanding of audience strategy and how to activate audiences through paid media
Ability to ideate, evaluate, and scale tactics that connect campaign objectives to execution and results
Strong collaborator with experience working across Product Marketing, Campaigns, Brand, and Revenue Marketing
Sound judgment around channel mix, ROI, tradeoffs, and investment prioritization
Experience leading global agencies and managing multi-region media programs
Ability to clearly communicate media impact to executive stakeholders using business, pipeline, and brand metrics
Background in cybersecurity, IT, or related B2B technology markets
Operates with adaptability and urgency in fast-paced, high-growth environments
Embodies NinjaOne's values of Curiosity, Integrity, Kindness, Humility, and Builders
Benefits
Medical, dental, and vision insurance
401(k) plan
Unlimited PTO
Life insurance coverage
Company
NinjaOne
NinjaOne serves as an IT platform for endpoint management that enhances productivity, minimizes risks, and lowers overall IT expenses.
Funding
Current Stage
Late StageTotal Funding
$761.5MKey Investors
ICONIQ GrowthSummit Partners
2025-02-24Series C· $500M
2024-02-06Series C· $231.5M
2020-03-12Series Unknown· $30M
Leadership Team
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