McAfee · 1 week ago
Marketing Analytics Manager
San Jose, CA
Full-time
Hybrid
Senior Level
$124K/yr - $203K/yr
5+ years expMcAfee is a leader in personal security for consumers, and they are seeking a Marketing Analytics Manager to join their Marketing Analytics team. The role focuses on measurement and optimization of customer acquisition efforts, requiring the design of experiments and performance assessment of campaigns to ensure effective marketing investments.
Consumer ElectronicsEnterprise SoftwareInformation TechnologyNetwork Security
Responsibilities
Design and implement robust measurement strategies for acquisition campaigns and landing pages, including A/B tests, incrementality tests, and other experimental designs
Build real-time monitoring and alerting frameworks to track in-flight campaign and test performance
Analyze campaign and landing page effectiveness, surfacing actionable insights to improve ROASI and customer acquisition efficiency
Apply attribution frameworks and campaign data to evaluate acquisition performance and optimize marketing spend
Develop interactive, intuitive reporting that enables stakeholders to quickly understand performance and make data-driven decisions
Partner with marketing teams to ensure test results and learnings are shared broadly and inform future strategy
Collaborate with data engineering and data science teams as needed to access and refine data for marketing measurement
Stay current on industry best practices in digital marketing analytics, experimentation, and subscription/e-commerce measurement
Qualification
Required
5–7 years of experience in marketing analytics, growth analytics, or a related field, ideally in an e-commerce company and/or a subscription-based business
Strong expertise in marketing measurement, including experimental design, campaign attribution, and performance analytics
A strong grasp of attribution concepts and measurement approaches, with a focus on MMM, MTA, and incrementality
Proficiency in SQL and experience with digital analytics platforms (e.g., Adobe Analytics, Google Analytics)
Experience building dashboards and interactive reports in BI tools such as Power BI, Tableau, or Looker
Experience with campaign management and ad tech platforms such as CM360, Google Ads/Keywords, or similar tools
Hands-on, detail-oriented approach, with the ability to translate complex analyses into clear, actionable recommendations
Strong communication and stakeholder management skills, with the ability to influence marketing decisions through data
Benefits
Bonus Program
401k Retirement Plan
Medical, Dental, Vision, Basic Life, Short Term Disability and Long-Term Disability Coverage
Paid Parental Leave
Support for Community Involvement
14 Paid Company Holidays
Unlimited Paid Time Off for Exempt Employees
96 Hours of Sick Time and 120 Hours of Vacation for Non-Exempt Employees Accrued Each Year
Company
McAfee
McAfee is an online security company that provides virus alerts and analysis on malware, network security threats, and web vulnerabilities.
1001-5000 employees
H1B Sponsorship
McAfee has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (28)
2024 (24)
2023 (12)
2022 (26)
2021 (46)
2020 (84)
Funding
Current Stage
Public CompanyTotal Funding
unknown2022-03-01Private Equity
2022-03-01Debt Financing
2021-11-08Acquired
Leadership Team
Craig Boundy
Chief Executive Officer
Steve Grobman
Executive Vice President and Chief Technology Officer
Recent News
Canada NewsWire
2026-01-16
2025-11-25
Company data provided by crunchbase