Code and Theory · 1 day ago
Director, Brand Strategy
New York, New York, United States
Full-time
Hybrid
Director/Executive
$150K/yr - $175K/yrCode and Theory is a digital-first creative agency looking for a strategic leader to enhance world-class brands. The Director of Brand Strategy will oversee marketing-focused client engagements, ensuring creative, data-driven solutions that drive business outcomes while managing teams and developing client relationships.
AdvertisingDigital MediaWeb Design
Responsibilities
Provide guidance, oversight and direction to teams on engagements for high profile accounts, ensuring they are narratively sound, business right, data driven, and relevant to the client ask
Author responses to proposals, and present the Code and Theory perspective and approach to brand building in new business settings
Be accountable for overall success of your projects by working closely with your cross-disciplinary team (e.g., production, research, creative) and working closely with your clients
Develop project plans and lead teams of strategists to execute against the project plan
Develop relationships with executive level clients, present work to them on an ongoing basis, and actively seek out new opportunities with your clients to drive business growth
Partner with our in-house research team to develop bespoke research methodologies to answer your clients’ biggest challenges
Support growth and development of your direct reports, as well as their direct reports, and mentor more junior members of the team that are staffed on your projects
Qualification
Required
Relevant experience from a marketing agency and/or in-house marketing role
Experience with B2B and B2C clients
Experience across a wide range of capabilities within brand strategy
Proven track record of leading successful brand engagements for world class brands – from developing thoughtful and insightful strategic solutions to brand challenges to bringing that strategy to life through creative
Resourceful, creative thinker with ability to tackle complex problems and spot unique solutions
Excel at leading just as much as making and have a willingness to roll up their sleeves
A deep understanding of qualitative and quantitative research methods; past performance in uncovering insights as well as areas of opportunity for business growth
Ability to interface with both day-to-day clients and senior business executives to drive strategic decisions around key project milestones
Strong presentation and storytelling skills
Focused on promoting continual optimization and actively contributing to a culture of innovation, excellence, and accountability
Ability to create a fun, inspirational, and collaborative environment with cross-functional teams to foster a shared sense of ownership and success
Preferred
Brand strategy and positioning
Brand messaging
Innovation
Marketing strategy
Creative strategy
Social strategy
Channel planning
Company
Code and Theory
Code and Theory is a creatively-led agency that creates products, content and campaigns across physical and digital worlds.
Founded in 2001
1001-5000 employees
H1B Sponsorship
Code and Theory has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
2024 (1)
2023 (5)
2022 (4)
2021 (1)
2020 (7)
Funding
Current Stage
Late StageTotal Funding
unknown2016-01-05Acquired
Leadership Team
Dan Gardner
Co-Founder, Executive Chairman
Craig Elimeliah
Chief Creative Officer
Recent News
2025-12-09
2025-11-09
2025-11-08
Company data provided by crunchbase