The Johns Hopkins University - Carey Business School · 1 day ago
Associate Director of Communications (Marketing & Communications Department)
Johns Hopkins University is seeking an experienced communications professional for the Whiting School of Engineering. The Associate Director of Communications will elevate the school's reputation and visibility by overseeing an integrated content strategy, managing media relations, and leading a team of communications professionals.
ConsultingContinuing EducationEdTechEducationHigher EducationSTEM EducationTraining
Responsibilities
Create, implement, and measure the success of a comprehensive marketing, communications, and public relations program (or a pre-defined combination of these functional areas) to enhance the image and position of the designated area within the marketplace and the general public
Facilitate internal and external communications ensuring alignment with the broader school and university strategies
Oversee editorial direction, design, production, and distribution of publications
Serve as the representative to the media, coordinate media interest, and ensure regular contact with target media
Coordinate the appearance of print and electronic materials, e.g. letterhead, use of logos, brochures, etc
Provide counsel to project teams on marketing, communications, and public relations, and manage the associated marketing and communications staff assigned to these projects
Ensure that the center/department and associated projects regularly conduct market research and coordinate and oversee this activity
Monitor trends and ensure implementation of best practices
Lead projects including cause-related marketing and special events
Develop short and long-term plans and budgets for the marketing/communications/ public relations program and its activities, monitor progress and evaluate performance
Report progress to the relevant project leaders and leadership team
Provide input and recommendations on short and long-term goals and objectives to the leadership team
Develop, implement and monitor systems and procedures necessary for the smooth operation of the marketing/communications/public relations functions, including staff management
Keep informed of developments in the fields of marketing, communications, public relations, governance, and organizational strategies and integrate this information to ensure the center/department operates with initiative and innovation
Work with staff to develop and maintain a strategic perspective based on marketplace and constituent needs and satisfaction, organizational direction, program and services, and decision-making to maximize the impact of activities for the center or department
Ensure that the mission and vision of the defined oversight area are incorporated and promoted in all activities
Act as an internal consultant to bring attention to, and ensure progress toward, institutional priorities
Maintain and promote a culture of high-quality work and efficiency that attracts, retains, and motivates staff and volunteers
Recruit, train, supervise, support, develop, assign tasks, monitor progress, and guide staff and volunteers
Lead and manage a team
Manage the relationship with, and satisfaction of, key stakeholders and partners
Effectively enable staff and volunteers staff to promote the center or department by Transmitting the center/department values, vision and direction
Engaging people in the purpose of the center/department and respective projects
Respecting and using the skills, expertise, experience and insights of staff and volunteers
Providing direction and resources, removing barriers and helping develop skills
Lead the creation and execution of a comprehensive content strategy that advances school priorities and enhances brand awareness
Identify, write, and edit compelling stories that highlight the school’s research, impact, partnerships, educational programs, fundraising campaigns, students, and alumni for use across multiple platforms (web, social media, newsletters, video, print)
Directly manage communications staff and co-manage a network of professionals embedded in the school’s departments, centers, and institutes
Provide regular guidance, mentorship, and support to ensure alignment with school-wide goals
Conduct performance reviews, support professional development, and foster a collaborative, high-performing communications community
Qualification
Required
Bachelor's Degree in a related field
Five years of related experience
Additional education may substitute for required experience and additional related experience may substitute for required education beyond a high school diploma/ graduation equivalent, to the extent permitted by the JHU equivalency formula
Preferred
Minimum 5-7 years of progressively responsible experience in communications, media relations, or strategic content development including superior writing, storytelling and editing skills
Demonstrated experience managing a team, including hiring, coaching, and performance management
Proven success in pitching stories to and cultivating relationships with journalists
Experience in higher education, STEM, or nonprofit sectors
Strong interpersonal skills with proven ability to build relationships with diverse stakeholders, including faculty, students, alumni, and media
Working knowledge of AI-powered content tools and digital storytelling platforms
Experience producing or managing multimedia content (video, podcasts, interactive web features)
Company
The Johns Hopkins University - Carey Business School
Accredited by the AACSB, the Johns Hopkins Carey Business School is the business school of Johns Hopkins University.