Geron Corporation · 1 week ago
Director, Regional Marketing - West
United States
Full-time
Remote
Director/Executive
$220K/yr - $240K/yr
9+ years expGeron Corporation is seeking a Director of Regional Marketing who specializes in managing relationships with key opinion leaders within compliance guidelines. The role involves developing customer engagement plans, managing KOL relationships, and contributing insights for RYTELO in low-risk MDS and future indications.
BiopharmaBiotechnologyHealth DiagnosticsOncologyPharmaceutical
Responsibilities
Develops and executes a customer engagement plan within their region that is aligned with brand launch strategies and tactics
Develops and manages relationships with KOLs, speakers, and key influencers in the academic and community settings
Facilitates, implements, and supports specific marketing initiatives, including but not limited to, education on imetelstat, speaker programs/speaker development, congress presence, medical expert engagement, etc
Remains current with customer, competitive, and marketplace activity to contribute insights and perspectives to broader team and brand plan
Collaborates with Sales and Marketing to ensure thought leader concerns/needs are addressed in a timely and thorough manner
Connects the thought leader to the appropriate Medical Affairs or R&D members to address clinical/R&D-related questions in full alignment with guidelines on appropriate medical/commercial collaboration
Champions compliant cross-functional collaboration across departments and field-based teams to develop integrated solutions for patients and providers aligned to brand strategy
Understands key market dynamics in a competitive environment and implications to product strategy and messaging through market research, customer interactions, etc
Builds and maintains strong customer relationships
Travel domestically approximately 50% of the time; may include overnight and weekends
Qualification
Required
Bachelor's degree in business, marketing, or life sciences required; advanced degree a plus
Minimum of 9 years of progressive experience in marketing or customer-facing function in the pharmaceutical/biotechnology Industry, healthcare institution, or healthcare agency, if relevant
Prior oncology/hematology product launch experience required
Extensive experience with developing and executing marketing strategies and tactics and interactions with field-based teams
Existing hematology/oncology customer relationships required, MDS-specific relationships a plus
Prior regional marketing/field leadership experience a plus
Direct experience working with hematology/MDS KOLs and/or executive-level customers of high influence in large practices, hospitals, and community networks
Valid driver's license and satisfactory MVR record
Must meet all credentialing requirements for access to academic institutions, medical facilities, and organizations that are in the assigned geography; these credentialing requirements may include, but are not limited to, background checks, drug screens, and proof of immunization and/or vaccinations
Benefits
Medical
Dental
Vision
Life insurance
Flexible spending accounts
Disability insurance
Supplemental health insurance
401(k) retirement savings plan
Employee stock purchase plan
Generous time off program that includes the eligibility to accrue 160 hours of vacation during each full year of employment
64 hours of sick leave
9 standard paid holiday days off
Paid leave for certain life events
Company
Geron Corporation
Geron is a biopharmaceutical company that is charting a new course with the goal to deliver innovative treatment options for people living with blood cancer.
201-500 employees
Funding
Current Stage
Public CompanyTotal Funding
$999.54MKey Investors
Pharmakon Advisors
2024-11-07Post Ipo Debt· $250M
2024-03-19Post Ipo Equity· $150M
2023-01-05Post Ipo Equity· $227.84M
Leadership Team
Harout Semerjian
President & CEO
Michelle Robertson
Chief Financial Officer
Recent News
New Enterprise Associates
2026-01-02
2025-12-19
2025-12-18
Company data provided by crunchbase