Jeeter - a DreamFields Brand ยท 20 hours ago
Lead Field Visual Merchandising Specialist
Los Angeles, CA
Full-time
Onsite
Mid, Senior Level
2+ years expDreamFields is one of the top five cannabis companies in the industry, known for its leading pre-roll brand, Jeeter. The Lead Field Visual Merchandising Specialist will oversee in-store visual merchandising across assigned regions and support the execution of merchandising strategies, ensuring brand consistency and effective communication across teams.
CannabisFood and BeverageWholesale
Responsibilities
Oversee in-store visual merchandising across assigned regions
Support national-level execution of merchandising strategies including store openings, product rollouts, and seasonal refreshes
Conduct store visits to validate brand consistency and visual execution
Provide training, mentorship, and support to Field Visual Merchandising Specialists
Utilize Asana to manage all visual merchandising projects and tasks
Ensure timelines, deliverables, and milestones are met for regional and national initiatives
Maintain accurate project documentation and updates in Asana
Lead by example and uphold consistency across all regional project boards
Serve as the main liaison between creative, sales, and retail teams for merchandising execution
Facilitate communication to align on project briefs, goals, and timelines
Organize and lead meetings with Marketing Managers, Creative Managers, and Sales Reps to coordinate custom visual needs
Maintain ongoing alignment with national and regional managers to drive consistency in field execution
Collaborate directly with the Creative Manager to interpret visual direction and translate it into actionable plans
Represent sales team feedback and convert requests into clear deliverables for the creative team
Identify and contract external vendors for installation and custom displays that cannot be completed in-house
Manage vendor performance and ensure deliverables are met on time and on budget
Oversee installation logistics and quality across assigned projects
Partner with Field Marketing Managers and SFMCs to manage distribution of boutique drop assets
Ensure all visual assets are produced and deployed according to specs and timelines
Conduct quality checks on installations, signage, and displays to ensure alignment with standards
Document and address any discrepancies or issues in the field
Evaluate project outcomes and make recommendations for improvements
Forecast new visual merchandising opportunities and propose enhancements for long-standing accounts
Qualification
Required
Strong execution skills in visual merchandising and field installations
Excellent project management, organization, and reporting capabilities
Ability to collaborate cross-functionally and lead without authority
Proficient in Asana, Microsoft Office Suite, and Google Suite
Willingness to travel up to 50% regionally and nationally
2-4 years of experience in visual merchandising, marketing, or field execution
Proven experience in managing regional and national projects
Preferred
Experience in cannabis or highly regulated industries
Company
Jeeter - a DreamFields Brand
It was all a dream. DreamFields was created as an outlet to pursue the dream of putting our love for cannabis to work.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
L
Lukasz Tracz
Chief Executive Officer
Company data provided by crunchbase