Athene · 1 month ago
Integrated Marketing Consultant
West Des Moines, Iowa
Full-time
Onsite
Senior Level
5+ years expAthene is a company dedicated to providing more for its customers and financial professionals. The Integrated Marketing Consultant role focuses on strategic planning and execution of retail annuity marketing campaigns, serving as the primary contact for stakeholder relationships and optimizing campaign effectiveness.
FinanceFinancial ServicesInsuranceRetirement
Responsibilities
Recommend, define, and build high-level marketing strategies, as well as a roadmap and promotional plans for assigned financial professional and contract owner activation initiatives, aligned to Athene’s retail sales and service objectives
Act as primary liaison between Marketing and key business executives and stakeholders, providing day-to-day support and consultation using effective communication methods to help build understanding and ensure alignment between business priorities and marketing strategies
Partner with industry organizations or committees to advance industry capabilities/initiatives and co-marketing efforts
Design and take final accountability of assigned campaign architecture and outcomes in collaboration with a core team of marketing SMEs
Act as a central representative of Marketing’s diverse functions including content, search (paid and organic), email, web/portal, video, social, print, and webinars, bringing a holistic understanding of capabilities to ensure the right strategies and resources are applied
Develop a strong understanding of ease of doing business and operational simplification initiatives and processes, communicating the story to various audiences that helps drive Athene’s retail business strategy
Develop and maintain a deep understanding of financial professional and contract owner behavior, actively analyzing initiative results to develop recommendations for new strategies and enhancements to existing initiatives
Continuously monitor KPIs and optimize marketing and service initiatives to ensure investment is delivering value/revenue
Manage and drive accountability to a framework where marketing receives regular feedback for continuous improvement
Qualification
Required
Bachelor's degree in business, Marketing or related field or equivalent work experience required
Minimum of five years of experience in marketing, sales and/or related business experience
Experience in the financial services and/or annuity industry is highly desired
Proven understanding of marketing best practices with the ability to develop and optimize audience engagement strategies
Demonstrated knowledge (or ability to rapidly develop) and an in-depth understanding of retail sales channels, audience needs, producer and client acquisition, and key moments of influence in the sales and service process
Excellent interpersonal and communication skills with the ability to create and articulate business cases and rally team members around a common goal
A highly analytical mind, with passion and experience in using audience analysis, data and insights to monitor and optimize marketing and service initiatives
Ability to build rapport, collaborate and influence at multiple levels within an organization
Strong project management disciplines. Proven ability to multi-task, prioritize and deliver results on time and on budget
Highly effective problem resolution, analytical and organizational skills. Ability to identify and create strategic solutions and define a path forward in moments of ambiguity
Eager to own the creation of a strategic vision and rally team members around a common goal
Ability to travel occasionally – less than 5% of the time
Company
Athene
Athene Holding is a life insurance company that provides retirement savings products for individuals and institutions.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$4.43B2025-06-24Post Ipo Debt· $600M
2025-05-14Post Ipo Debt· $1B
2024-10-07Post Ipo Debt· $600M
Leadership Team
Martin P. Klein
Executive VP & CFO
Mike Downing
Executive Vice President, Chief Operating Officer, Athene Holding Ltd.
Recent News
2026-01-16
The Motley Fool
2025-11-07
Company data provided by crunchbase