Digital Marketing Manager jobs in United States
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SAGA Diagnostics · 1 week ago

Digital Marketing Manager

SAGA Diagnostics is a personalized cancer diagnostics and disease monitoring company focused on molecular genetic analysis of circulating tumor DNA (ctDNA). They are seeking a Digital Marketing Manager to support their digital strategy, driving awareness, engagement, and adoption of Pathlight™ through various digital marketing initiatives.

BiotechnologyGeneticsMedicalOncology

Responsibilities

Support development and implement a comprehensive digital marketing roadmap aligned with growth objectives
Monitor industry trends and competitor activity to identify opportunities for differentiation
Manage omnichannel campaigns across paid, earned, and owned channels (SEO/SEM, email, LinkedIn, content syndication)
Partner with commercial and medical teams to create targeted campaigns for physicians, patients, and advocacy groups
Manage SAGA’s social media presence and expand thought-leadership content (blogs, webinars, infographics, video)
Ensure brand consistency across all digital platforms
Support creation and track KPIs, dashboards, and analytics to demonstrate campaign ROI and digital funnel performance
Manage website and optimize performance to drive traffic, engagement, and lead generation
Utilize marketing automation platforms (HubSpot, Marketo, Salesforce Marketing Cloud) and analytics tools (Google Analytics, SEO/SEM)
Participate in CRM integration and content management systems

Qualification

Digital marketing strategySEO/SEMMarketing automation toolsAnalytics toolsCampaign managementCommunication skillsProject managementOrganizational skillsSelf-motivated

Required

Bachelor's degree in Marketing, Business Analytics, or related field (or equivalent experience)
5 years of experience in digital marketing, preferably in healthcare or life sciences
Strong analytical skills with ability to interpret complex data and advise on conversion performance
Proficiency in SEO, PPC, social media analytics, and marketing automation tools
Excellent communication, project management, and organizational skills
Self-motivated, able to work independently, and thrive in a fast-paced environment
Proven ability to plan and execute integrated digital campaigns with measurable business impact

Benefits

Competitive Compensation and company wide benefits plan
Opportunities for career advancement and professional development.
A collaborative and innovative work environment dedicated to improving oncology outcomes.

Company

SAGA Diagnostics

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Liquid biopsy testing specialists. Ultrasensitive cancer diagnosis and monitoring to 0.001% variant frequency.

Funding

Current Stage
Growth Stage
Total Funding
$17.96M
Key Investors
Hadean VenturesEASMESmiLe Incubator
2021-06-29Series A· $12.44M
2020-09-08Series Unknown
2019-06-11Series A· $4.23M
Company data provided by crunchbase