Amazon · 2 weeks ago
Global Leader, University Marketing and Campus Engagement, Amazon University Talent Acquisition
Amazon is a leading global company seeking a Sr. Manager of University Marketing, Outreach, & Engagement within its University Talent Acquisition organization. This role is crucial for driving Amazon's marketing strategy across universities, enhancing the employer brand, and building strategic partnerships to attract top student talent.
Artificial Intelligence (AI)DeliveryE-CommerceFoundational AIRetail
Responsibilities
Drive university outreach and marketing strategy aligned to Amazon's student talent positioning, ensuring brand consistency across all campus engagement channels
Leverage data-driven insights to resonate with Generation Z and Alpha talent segments
Position Amazon as employer of choice in emerging technology fields including Generative AI and robotics
Monitor employer brand trends, competitive landscape, and talent market shifts
Build strategic partnerships with university leadership, faculty, and career services to influence curriculum and identify top talent
Collaborate with senior leaders on academic partnerships and campus initiatives
Develop data-sharing university partnership models to optimize engagement effectiveness
Oversee innovative campus programs including technical events, case competitions, and executive speaking engagements
Design programs delivering meaningful experiences that drive talent attraction, engagement, and retention
Align campus initiatives with business objectives and measurable results
Develop metrics and analytics frameworks measuring school engagement effectiveness
Optimize programs based on data-driven insights and ROI
Allocate resources to maximize marketing campaign ROI
Qualification
Required
10+ years of professional non-internship marketing experience
Bachelor's degree in marketing, communications, business, or equivalent
Preferred
Experience in digital media/marketing strategy, data analysis, analytics & visualization
Master's degree, or experience using data to influence business decisions
Proven track record building and managing strategic partnerships with educational institutions
Benefits
Equity
Sign-on payments
A full range of medical, financial, and/or other benefits
Company
Amazon
Amazon is a tech firm with a focus on e-commerce, cloud computing, digital streaming, and artificial intelligence.
H1B Sponsorship
Amazon has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (22803)
2024 (21175)
2023 (19057)
2022 (24088)
2021 (12233)
2020 (14881)
Funding
Current Stage
Public CompanyTotal Funding
$8.11BKey Investors
AmazonKleiner Perkins
2023-01-03Post Ipo Debt· $8B
2001-07-24Post Ipo Equity· $100M
1997-05-15IPO
Recent News
2026-01-25
2026-01-25
2026-01-25
Company data provided by crunchbase