Skyrocket Studios Global · 1 month ago
Google Ads Specialist
Skyrocket Studios Global is seeking a Google Ads Specialist to manage and optimize Google Ads campaigns. The role involves planning, launching, and analyzing campaigns across various platforms while providing insights and recommendations to improve performance.
Marketing & Advertising
Responsibilities
Plan, launch, and manage end-to-end Google Ads campaigns, including Search, Display, YouTube, Shopping, and Performance Max
Conduct keyword research, audience targeting, and ad copywriting to ensure high-quality, relevant ads
Continuously optimize campaigns for performance, including bid adjustments, budget allocation, A/B testing, and quality score improvements
Monitor and troubleshoot issues related to campaign delivery, ad disapprovals, or policy violations
Use tools like Google Ads, Google Analytics, and Google Looker Studio to track KPIs and campaign metrics
Create and deliver regular performance reports with clear insights and actionable recommendations
Analyze campaign data to identify trends, optimize ROI, and support decision-making
Provide performance forecasts, projections, and budgeting guidance based on campaign goals
Develop Google Ads strategies aligned with client objectives and sales funnels
Propose new campaign opportunities or formats to improve reach and conversions
Collaborate with internal teams to ensure cohesive execution and message alignment
Recommend improvements to landing pages to increase Quality Score and conversion rates
Effectively use Google Ads Editor, Keyword Planner, Conversion Tracking, Google Tag Manager, and other relevant tools
Manage integrations with Google Merchant Center, YouTube, or CRM systems as needed
Set up and validate conversion tracking, event tracking, and UTM parameters to ensure accurate data collection
Stay informed about market developments and opportunities within the advertising, digital, creative, technology, marketing, and consulting industries
Keep abreast of digital marketing techniques and trends to inform strategy and decision-making
Share industry knowledge openly and regularly with the team to foster continuous learning and improvement
Qualification
Required
Bachelor's degree in Marketing, Advertising, Communications, Business, or a related field
At least 1–3 years of hands-on experience managing Google Ads campaigns (Search, Display, YouTube, Shopping, or Performance Max)
Proven track record of managing and optimizing paid campaigns with measurable results (e.g. ROAS, CPC, CPA improvements)
Google Ads Certification (Search, Display, or others) is a strong advantage
Proficient with Google Suite products, especially Google Sheets
Possess exceptional interpersonal and public relations skills
Demonstrate strong analytical abilities, making data-driven decisions
Ability to work independently in a remote work setting
Highly organized, particularly with digital collaboration tools like Google Drive and Asana
Collaborative team player with an entrepreneurial mindset and proactive approach
Company
Skyrocket Studios Global
Skyrocket Studios is a technology and data-driven regional marketing agency committed to delivering exceptional results in our continuing/relentless pursuit of excellence.