Empower · 1 week ago
Product Manager, Early Life & Engagement
Empower is a company focused on transforming financial lives by providing a flexible work environment and celebrating internal mobility. As a Product Manager on the Growth team, you will redefine customer expectations from day one, ensuring new customers find value in Empower’s ecosystem while managing the product roadmap for onboarding and early engagement.
Employee BenefitsNon ProfitSocial
Responsibilities
Define and evolve a product strategy for early-life engagement, identifying the highest-impact opportunities to help new customers successfully onboard and engage with Empower
Own and manage the product roadmap for onboarding and early engagement, balancing near-term improvements with longer-term strategic bets in alignment with broader Growth and enterprise priorities
Bring clarity and structure to complex, ambiguous problem spaces involving multiple lines of business, platforms, and stakeholders
Partner closely with Design to obsess over experience quality, personalization, and simplicity — ensuring first impressions are intuitive, relevant, and delightful
Leverage customer research, usability testing, behavioral data, and market insights to inform strategy and validate solutions
Work hand-in-hand with Engineering to deliver high-quality solutions, maintaining empathy for technical constraints while driving momentum in a highly regulated environment
Collaborate deeply with Marketing to align product experiences with triggered communications (e.g., emails, in-product messaging) throughout the onboarding journey
Lead cross-functional alignment across Workplace, EPW, Marketing, Compliance, Legal, and other partners — ensuring clarity on goals, ownership, sequencing, and decision-making
Reimagine and evolve referral and cross-sell experiences, shifting from individual product promotion to an enterprise-level approach that guides customers to solutions best suited to their needs
Define, analyze, and track success metrics tied to onboarding effectiveness, engagement, and long-term customer value
Qualification
Required
3+ years of experience managing digital, direct-to-consumer products, working closely with engineering, design, and research teams
Demonstrated ability to operate effectively in highly regulated, stakeholder-rich environments, including close partnership with compliance and legal teams
Strong stakeholder management and communication skills — particularly when coordinating across large, cross-functional groups
Excellent storytelling, organization, and executive communication skills
A strong sense of ownership and follow-through; you do what you say you'll do
Detail- and design-oriented, with a high bar for experience quality
Passion for solving complex customer and business problems
Analytical mindset with comfort using data to inform decisions and measure impact
Bachelor's degree or equivalent practical experience
Preferred
Experience owning early-life or onboarding experiences, particularly within large-scale consumer or financial platforms
Background working on referrals, growth, or lifecycle engagement, ideally in partnership with marketing
Experience in fintech or financial services, with familiarity navigating industry best practices and regulatory considerations
Experience working within large enterprises, balancing multiple priorities, platforms, and approval processes
Benefits
Medical, dental, vision and life insurance
Retirement savings – 401(k) plan with generous company matching contributions (up to 6%), financial advisory services, potential company discretionary contribution, and a broad investment lineup
Tuition reimbursement up to $5,250/year
Business-casual environment that includes the option to wear jeans
Generous paid time off upon hire – including a paid time off program plus ten paid company holidays and three floating holidays each calendar year
Paid volunteer time — 16 hours per calendar year
Leave of absence programs – including paid parental leave, paid short- and long-term disability, and Family and Medical Leave (FMLA)
Business Resource Groups (BRGs) – BRGs facilitate inclusion and collaboration across our business internally and throughout the communities where we live, work and play. BRGs are open to all.
Company
Empower
EMPower is a non-governmental agency for social well being.
Funding
Current Stage
Late StageRecent News
2025-10-27
2025-10-17
Business Standard India
2025-09-28
Company data provided by crunchbase