Taney County Partnership · 23 hours ago
Creative Content Designer
Branson, MO
Full-time
Onsite
Entry, Mid LevelTaney County Partnership is seeking a Creative Content Designer for Bass Pro Shops – Hospitality. The role involves creating compelling visual content for advertising campaigns across various media, blending creativity with marketing strategy to engage target audiences and drive action.
Business DevelopmentCommunitiesLocalLocal Business
Responsibilities
Concept development: Work with marketing, creative, and product teams to brainstorm and develop advertising campaign concepts
Visual asset production: Design and produce a wide range of visual content, such as display ads, social media graphics, email campaign assets, and video storyboards
Brand consistency: Ensure all visual and written content aligns with the brand's style, voice, and overall marketing strategy
Strategic implementation: Use data and user feedback to inform content decisions, measure performance, and optimize content for maximum engagement and conversion
Collaboration: Coordinate with copywriters, art directors, product managers, and other stakeholders to ensure project goals and deadlines are met
Trend monitoring: Stay current with design trends, new media technologies, and advertising best practices
Prototyping: Create mockups and prototypes to visualize and test content in the context of the user experience, especially for digital products like websites and apps
Qualification
Required
Concept development: Work with marketing, creative, and product teams to brainstorm and develop advertising campaign concepts
Visual asset production: Design and produce a wide range of visual content, such as display ads, social media graphics, email campaign assets, and video storyboards
Brand consistency: Ensure all visual and written content aligns with the brand's style, voice, and overall marketing strategy
Strategic implementation: Use data and user feedback to inform content decisions, measure performance, and optimize content for maximum engagement and conversion
Collaboration: Coordinate with copywriters, art directors, product managers, and other stakeholders to ensure project goals and deadlines are met
Trend monitoring: Stay current with design trends, new media technologies, and advertising best practices
Prototyping: Create mockups and prototypes to visualize and test content in the context of the user experience, especially for digital products like websites and apps
Proficiency with design and collaboration software is essential, i.e., Adobe Creative Suite (Photoshop, Illustrator, InDesign), and UI/UX tools (Figma, Sketch, Adobe XD)
Creative and strategic thinking: Ability to generate innovative ideas and translate marketing objectives into compelling visual and written content
Strong communication: Excellent written, verbal, and presentation skills to effectively pitch ideas and collaborate with cross-functional teams
User-centric approach: An understanding of UX design principles and user empathy to create content that solves problems for the target audience
Project management: Exceptional organizational skills to manage multiple projects, competing deadlines, and stakeholder feedback
Adaptability: The ability to work efficiently in a fast-paced, iterative environment
Preferred
Bachelor's Degree in Graphic Design, Communications, Advertising or a related field is preferred
Experience with web and mobile content, as well as a focus on user experience (UX) writing, is highly valued
Familiarity with content management systems (CMS) and analytics platforms
Benefits
Enjoy discounts on retail merchandise, our restaurants, world-class resorts and conservation attractions!
Medical
Dental
Vision
Health Savings Account
Flexible Spending Account
Voluntary benefits
401k Retirement Savings
Paid holidays
Paid vacation
Paid sick time
Bass Pro Cares Fund
And more!
Company
Taney County Partnership
Taney County Partnership is an economic development organization supporting local businesses, investment, and workforce growth.
Founded in 2011
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase