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Business of Home · 21 hours ago

Digital Marketing Specialist

Atlanta, GA

Full-time

Hybrid

New Grad, Entry Level

$50K/yr - $100K/yr

Jerry Pair is a company that has been providing luxury home furnishings for architects and interior designers for 50 years. They are seeking a Digital Marketing Specialist to engage in various marketing facets, including managing their Shopify website, content creation, and implementing new AI tools to enhance digital efficiency.

Digital MediaFurnitureHome DecorInterior Design

Responsibilities

Support and maintain our Shopify site, managing product data across 30,000+ SKUs, including metafields, rich tags, and category structures

Upload new products to the website, ensuring all data is accurate and properly tagged

Maintain existing product listings and remove discontinued items

Comfortable with Shopify landscape and able to collaborate with external developers to troubleshoot issues that arise

Implement and test new AI tools to better improve website user experience

Collaborate on designing and scheduling weekly email campaigns and print materials

Collaborate on campaign concepts and brand storytelling

Maintain visual consistency across all marketing materials

Capture and produce engaging photo and video content for digital channels

Monitor social media trends and adapt content strategies accordingly

Assist in managing a digital content library (DAM) for future use

Experience with paid social ads is a plus

Track and interpret website and social media analytics

Keen interest in new upcoming marketing tools, trends, and technologies (especially AI)

Comfortable working with large sets of data for product importing

Only applications with a portfolio, website, or sample pieces will be considered•

Qualification

Shopify ManagementGraphic DesignContent CreationData AnalyticsSocial Media ManagementAI Tools ImplementationEmail CampaignsBrand StorytellingProblem Solving