Summit Tech Partners · 3 weeks ago
Marketing Technology Engineer
New york
Full-time
Hybrid
Mid, Senior Level
4+ years expSummit Tech Partners is seeking a Marketing Technology Engineer who will design, build, and operate the technical systems that power marketing automation and AI-driven personalization. This role involves architecting scalable systems and integrating various platforms to optimize marketing operations.
ConsultingInformation TechnologyOutsourcingProject Management
Responsibilities
Architect and maintain the end-to-end MarTech stack (custom CRM, CDP, automation, analytics, paid media)
Build and maintain API integrations, webhooks, and serverless services connecting CRM, Segment, Snowflake, and activation platforms
Define and enforce event schemas, identity resolution, and customer data governance
Evaluate and integrate new platforms, including data unification and journey orchestration tools
Build scalable lifecycle automations, segmentation frameworks, and triggered campaigns across email, web, mobile, and paid media
Own technical integrations for Marketing Automations, SendGrid, WordPress, mobile apps, and ad platforms (Meta, Google, LinkedIn) and data dashboards
Implement server-side tracking, UTMs, and conversion instrumentation to support attribution and optimization
Own marketing data pipelines into Snowflake and activation pipelines out of Snowflake (reverse ETL)
Write complex SQL to support funnel analysis, attribution, experimentation, and lifecycle reporting
Partner with analytics teams to support GA4 and Sigma dashboards and ensure metric consistency
Integrate LLMs (OpenAI, Azure OpenAI, Anthropic) into marketing automations and customer journeys
Build API-based AI services for content generation, personalization, summarization, classification, and enrichment
Design prompt templates, context enrichment, and RAG workflows using CRM and Snowflake data
Implement quality, safety, and governance controls for AI-generated content (validation, human-in-the-loop, compliance)
Evaluate emerging AI tools and capabilities to improve marketing efficiency and personalization
Write production-quality code in Python and/or JavaScript
Maintain Git-based workflows, CI/CD pipelines, and automated testing for MarTech systems
Monitor, troubleshoot, and optimize system reliability, performance, and cost
Qualification
Required
4–8+ years in MarTech engineering, marketing systems, or data integration roles
Strong SQL skills and experience with Snowflake or similar warehouses
Experience integrating REST APIs, webhooks, and event-driven systems
Hands-on experience with marketing automation platforms and messaging systems (SendGrid or similar)
Experience with Segment, GA4, and tag management (client- and server-side)
Proficiency in Python or JavaScript; experience with serverless architecture
Experience integrating LLM APIs and building AI-powered workflows
Strong understanding of lifecycle marketing, attribution, and funnel metrics
Experience applying AI to marketing use cases (content, personalization, scoring, classification)
Understanding of AI safety, privacy, and governance in customer-facing systems
Preferred
Experience with vector databases, embeddings, or RAG frameworks (LangChain, LlamaIndex)
Experience with paid media APIs (Meta, Google Ads, LinkedIn)
Familiarity with CI/CD tooling and observability platforms
Experience in SaaS, B2B, fintech, or data-heavy environments
Company
Summit Tech Partners
Summit Tech Partners is an IT professional services firm that works with senior IT leaders to provide high-impact business solutions.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Mike Gange
Founder and President
Company data provided by crunchbase