Russell Tobin · 1 month ago
B2B Sales Content Marketer
Austin, TX
Full-time
Hybrid
Senior Level, Lead/Staff
$55/hr - $60/hr
10+ years expConfidential company is seeking a B2B Sales Content Marketer who is passionate about content development and driving business metrics. This role involves executing content strategies and driving deliverables in support of the advertising business across News and MLS Season Pass, with a focus on developing compelling narratives that engage customers.
ConsultingHuman ResourcesLegalStaffing Agency
Responsibilities
Drive foundational marketing content development —that is informed by business objectives, customer use cases, and product functionality — from narrative strategy through channel execution
Day-to-day responsibilities may include: developing project briefs, writing short-and long-form content for commercial programs, seeking and providing constructive and actionable feedback, and ensuring accuracy, clarity, and consistency across final deliverables from extended marketing teams
The narratives the B2B Sales Content Marketer creates may come to life as content for closed-door presentations, leave behinds, content toolkits, live events, and more
Qualification
Required
Minimum 10 years direct experience developing B2B marketing content for sales enablement
Creative and analytical problem solver, with demonstrated experience translating business opportunities into effective content strategies
Extraordinary written and verbal communication — with ability to adapt for different audiences and persuasively convey key messages
Skilled at building relationships and leading through influence, discussing and debating ideas in a collaborative way, developing an informed point of view, and driving focus across a geographically distributed team
Self-starter who excels at navigating through ambiguity to connect the dots and move initiatives forward — from strategy and concept to production and delivery to measurement and optimization
Strong attention to detail and effective project management skills to stay up-to-date with the latest plan of record, keep marketing and business partners in the know, and provide ongoing inputs to help other program marketing leads refine plans
Possess unquestionable personal code of ethics and integrity
Preferred
Previous experience supporting sales teams on digital platforms, including content publishers and CTV
Knowledge of digital marketing ad products, especially search, display, and video, and how best to position them to brands across categories
Benefits
Comprehensive healthcare coverage (medical, dental, and vision plans)
Supplemental coverage (accident insurance, critical illness insurance, and hospital indemnity)
401(k)-retirement savings
Life & disability insurance
An employee assistance program
Legal support
Auto, home insurance
Pet insurance
Employee discounts with preferred vendors
Company
Russell Tobin
Russell Tobin is a staffing and recruiting company that provides recruitment and staffing advisory services.
201-500 employees
H1B Sponsorship
Russell Tobin has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2021 (1)
Funding
Current Stage
Growth StageLeadership Team
John Woronowich, JD
Vice President - Search, Staffing & Embedded Partnerships
Ashley Steger
Director of Talent Acquisition and People Operations- Embedded Partnerships
Company data provided by crunchbase