ICUC · 1 week ago
Social Media Insights Analyst
ICUC is the global leader in Social Media solutions for over 15 years, and they are seeking a Social Media Insights Analyst. In this role, you will harness social media data to translate complex insights into impactful narratives, working closely with the team to deliver actionable insights to clients.
Customer ServiceSocial Media Management
Responsibilities
Proactively stay abreast of current and emerging trends, best practices, and relevant information pertaining to digital marketing
Collect, compile, and format large datasets from diverse social media platforms and other sources, ensuring data integrity and adherence to established data governance protocols
Develop comprehensive workbooks and other documentation to support your data analysis efforts. Leverage your advanced understanding of the data to extract actionable insights that generate tangible value for the client beyond basic reporting
Craft compelling reports and presentations that effectively communicate your insights to the client. These deliverables should reflect the high quality of your work and uphold the ICUC brand image
Participate in quality control initiatives, data management best practices, and workflow optimization efforts. Contribute to brainstorming and other initiatives designed to elevate the quality of ICUC Insights & Analytics
Provide support for revenue and growth initiatives through ad-hoc requests that bolster the Insights department’s position and contribute to achieving strategic business goals
Qualification
Required
Minimum 2 years of experience in social media analytics, with a demonstrably strong track record of utilizing social listening tools to generate valuable insights
Advanced proficiency in industry-standard social media analytics and listening tools such as Brandwatch, Talkwalker, Sprinklr, and Khoros
Ability to effectively communicate complex social media data insights to both technical and non-technical audiences
A strong desire to contribute to a high-performing team environment, fostering open communication and collaboration to achieve shared goals
Experience applying industry best practices to ensure data accuracy, analysis effectiveness, and report quality
The ability to manage multiple tasks efficiently, ensuring adherence to established quality standards
Proven ability to analyze complex data sets, identify trends and patterns, and translate insights into actionable recommendations
The ability to create clear, compelling, and visually appealing presentations and reports that effectively communicate data insights
Solid understanding of computer applications, spreadsheet software, and Microsoft Office Suite
The ability to actively listen to client needs and project requirements to ensure alignment and deliver high-quality results
The ability to utilize a desktop computer or laptop that meets minimum system requirements, ensuring efficiency in remote work environments
Access to high-speed internet, with a minimum speed of 30 mb/s, to support work activities and online collaboration
Adequate headset/mic and webcam, facilitating clear and effective communication in virtual meetings and presentations
Fluency in English, with the ability to speak and write clearly and persuasively
Preferred
Prior experience with quality assurance will be considered an asset
Experience with graphic design is a plus
Proficiency in additional languages is considered an asset, reflecting the global nature of the role
Benefits
A range of medical, dental, RRSP, paid time off, and/or other benefits also are available to all permanent employees.
Company
ICUC
ICUC is a social media management services company delivering content moderation, community management, strategy, and social listening services.