Dow Jones · 2 weeks ago
Product Manager - Subscriber Acquisition
New York, NY
Full-time
Hybrid
Mid Level
$120K/yr - $150K/yr
3+ years expDow Jones is a global news and information powerhouse, and they are seeking a Product Manager for Subscriber Acquisition to optimize product experiences at the top of the subscriptions funnel. The role involves collaboration with cross-functional teams to enhance acquisition touchpoints and manage the Commerce roadmap for their brand portfolio.
Digital MediaNewsPublishingSocial Media
Responsibilities
Work cross-functionally with Marketing, Engineering, and Design to define product requirements and prioritize the Acquisition roadmap
Support digital subscription growth by creating and enhancing user experiences across the top of the funnel, including subscription placements, registration prompts, paywalls, shop pages, and checkout
Manage an ongoing A/B testing program; defining tests, launching them to production and analyzing their results
Perform analysis to demonstrate ROI and impact of product enhancements to help us measure against our subscription goals
Work with Data Science and User Research teams to gather and analyze audience feedback regarding our products
Qualification
Required
3+ years of product management experience, with a subscription, direct to consumer, or media focus preferred
Some direct experience partnering with a Performance or Growth Marketing team
Previous experience with paywalls, checkouts, onboarding or other subscription funnel components
Strong interpersonal and communication skills; ability to communicate effectively across the full spectrum of internal stakeholders and seniority levels
Experience analyzing qualitative and quantitative consumer research to inform your product decisions and roadmap
Experience running an A/B testing program from ideation to execution
Preferred
Familiarity with Adobe, Piano Composer, Optimizely or similar technologies are a plus
Benefits
Comprehensive Healthcare Plans
Paid Time Off
Retirement Plans
Comprehensive Insurance Plans
Lifestyle programs & Wellness Resources
Education Benefits
Family Care Benefits & Caregiving Support
Commuter Transit Program
Subscription Discounts
Employee Referral Program
Company
Dow Jones
Dow Jones is a news and business information provider that delivers content to consumers and organizations via newspapers and more.
1001-5000 employees
H1B Sponsorship
Dow Jones has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (45)
2024 (40)
2023 (48)
2022 (72)
2021 (44)
2020 (39)
Funding
Current Stage
Late StageTotal Funding
unknown2007-12-13Acquired
Leadership Team
Almar Latour
CEO, Dow Jones & Publisher, The Wall Street Journal
Sarah Cottle
Executive Vice President and General Manager, Energy
Recent News
2026-01-18
Company data provided by crunchbase