Apply on Employer Site

Austin American-Statesman · 1 month ago

Texas Brands Reporter, Chron

4747 Southwest Freeway, Houston, TX, 77027, US

Full-time

Hybrid

Mid Level

3+ years exp

Austin American-Statesman is seeking a Texas Brands Reporter to cover compelling business stories related to Texas brands. The role involves reporting on corporate news, tracking business trends, and creating engaging content for a wide audience.

DeliveryJournalismMedia and EntertainmentNewsPrintingPublishing

Responsibilities

Report breaking and trending business news related to Texas brands, including major corporate moves, earnings, expansions, and controversies

File 2–4 stories per day, ranging from quick-turn news to slightly longer explainers or feature pieces

Identify story opportunities through social trends, analytics, and traditional beat reporting

Shoot and edit vertical video to accompany your stories on Chron.com and social platforms

Monitor earnings reports, filings, press releases, and public events to build a steady content calendar

Pitch stories that connect business developments to broader cultural or identity-driven conversations in Texas

Collaborate with editors to shape coverage strategy that drives traffic and engagement among Texas readers

Qualification

Journalism experienceReporting skillsWriting skillsBusiness reportingVideo productionSocial media familiarityData analyticsNews judgmentDistinctive voiceUnderstanding Texas culture

Required

3+ years of professional journalism experience

Excellent reporting, writing, and news judgment skills

Proven ability to work fast, accurately, and with a distinctive voice

Interest in (or experience with) business reporting, including public filings, corporate structures, and market trends

Strong understanding of what resonates with Texas readers

Willingness to travel occasionally for assignments or events

Preferred

On-camera and video production experience

Familiarity with social media trends and tools (TikTok, Instagram Reels, etc.)

Understanding of Texas' major industries and brands

Experience using data and analytics to inform coverage decisions

Company

Austin American-Statesman

The Austin American-Statesman has been the leading source of news and information for Central Texas since 1871, serving a dynamic and fast-growing region anchored by the capital city of Texas.

Founded in 1871

Austin, Texas, USA

501-1000 employees