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Wirex · 2 days ago

Activation & Retention Executive (Part Time Hours)

United States

Full-time, Part-time

Remote

Entry Level

1+ years exp

Wirex is a pioneering company in the crypto and fintech space, known for creating innovative solutions for digital currency. They are seeking an Activation & Retention Executive to support the execution of CRM and lifecycle marketing activities, focusing on campaign implementation and operational tasks.

AppsBlockchainCryptocurrencyFinancial ServicesFinTechMetaversePersonal Finance

Responsibilities

Execute CRM and lifecycle campaigns across email, push notifications, and in-app messaging

Build, schedule, and deploy campaigns within CRM and marketing automation tools

Support customer activation and retention initiatives through accurate and timely campaign implementation

Manage day-to-day CRM operational tasks, including list management, basic segmentation, and QA checks

Handle ad-hoc CRM and marketing requests, ensuring tasks are delivered accurately and on time

Monitor live campaigns and flag performance issues, errors, or anomalies

Assist with campaign reporting by pulling data and supporting performance reports

Work closely with Marketing, Product, Data, and Support teams to ensure campaigns are aligned and correctly implemented

Maintain organised documentation for campaigns, processes, and learnings

Stay informed on crypto, fintech, and CRM best practices to support campaign execution

Adapt quickly to changing priorities and fast-paced requests while maintaining attention to detail

Qualification

CRM experienceEmail marketingMarketing automation toolsData analysisOrganisational skillsProactivityInterest in cryptoAttention to detailCustomer-focused mindsetAdaptabilityCollaboration