Radiology Ltd. · 5 days ago
Digital Marketing Manager
Radiology Ltd., a 500-employee medical imaging company located in Tucson, Arizona, is seeking a Digital Marketing Manager. This role is primarily responsible for patient and referring provider digital strategy and execution, managing SEO, SEM, CRM, and social media to drive demand while collaborating with agency partners and internal teams.
Health CareMedical
Responsibilities
Manage and execute the Radiology Ltd. digital marketing plan and budget to drive demand in our outpatient imaging centers; includes SEO, SEM, CRM, web and social media
Create and maintain editorial calendar for the assigned mediums throughout the year to ensure on-strategy, fresh, informative, and appealing content aligned with practice and service line strategies
Analyze and optimize performance of all digital initiatives; ongoing KPIs and budget management
Manage website design and content, editing via WordPress and HTML
Manage referring provider newsletter design, content and distribution via Marketo
Part-time support of Diversified Radiology (CO partner company) digital marketing initiatives; approximately 15%
Manage and coordinate with agency partners and internal stakeholders as needed to successfully execute above duties and responsibilities
Become key member of marketing team contributing to omni-channel strategy and initiatives
Qualification
Required
Bachelor's Degree in business, marketing, advertising, or communications
4-7 years in marketing/brand management with emphasis in digital marketing
Multichannel marketing experience
Design and content creation experience
Preferred
MBA
Healthcare experience preferred (radiology experience ideal)
Benefits
Health plans all with HSA match
Free dental plan
Vision coverage
Life insurance
A free Telemed plan
Short and long term disability plans
401k pension plan
Paid time off
Company
Radiology Ltd.
As Tucson's hometown radiology practice, Radiology Ltd. provides world-class imaging services to improve the health of all southern Arizonans.
Funding
Current Stage
Growth StageRecent News
2022-09-22
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