Milani Cosmetics · 1 week ago
Influencer Marketing Manager
Culver City, CA
Full-time
Hybrid
Mid, Senior Level
$95K/yr - $110K/yr
5+ years expMilani Cosmetics is a Los Angeles-based market leading color cosmetics brand, seeking a strategic and creative Influencer Marketing Manager to lead their creator marketing efforts. The role involves building and managing Milani's creator ecosystem, fostering relationships with creators, and collaborating cross-functionally to support broader business goals.
Beauty
Responsibilities
Own and execute Milani's end-to-end creator marketing strategy, with all creator programming managed fully in-house
Build and manage creator relationships, cultivating a strong, engaged community of creator brand advocates
Identify, recruit, contract, and manage paid creator partnerships across tiers (micro to macro), ensuring strong brand alignment and performance
Develop creator briefs, content guidelines, timelines, and KPIs aligned with brand and campaign objectives
Oversee product seeding, gifting strategies, and ongoing creator relationship management
Plan and execute events, dinners, and experiences designed to build long-term relationships with creators and editors
Track performance, analyze results, and optimize creator strategy based on insights and learnings
Partner cross-functionally with Brand, PR, Product Marketing, and Sales/E-commerce teams to ensure creator efforts support broader business goals
Serve as the primary internal lead for Milani's PR agency, managing scope, deliverables, timelines, and performance
Collaborate with the PR agency to align creator, editorial, and earned media strategies
Act as a key thought partner for brand storytelling across creator, social, and PR channels
Own overall budget management across creator marketing, PR agency support, and events
Manage and develop one direct report, providing coaching, feedback, and growth opportunities
Stay current on platform trends, creator landscape shifts, and beauty culture to proactively inform strategy
Manage external partners with clarity, accountability, and strong relationship-building skills
Qualification
Required
Bachelor's degree in Marketing, Communications, Business, or a related field
Minimum 5 years of professional experience across creator/influencer marketing and PR
Direct experience in beauty or an adjacent category (fashion, lifestyle, wellness, etc.)
Proven experience managing creators, agencies, and external partners
Hands-on experience with influencer management & measurement platforms such as Tribe, CreatorIQ, Upfluence, Grin, or similar tools
Strong understanding of major social platforms, content formats, and creator ecosystems
Experience planning and executing events for creators, editors, or industry partners
Highly organized with strong project management and communication skills
Strategic thinker with a hands-on execution mindset
Preferred
A relationship-builder who thrives in creator and media communities
A strategic marketer who can connect brand goals to cultural moments
A collaborative partner who can influence without direct authority
A detail-oriented operator who can manage multiple workstreams at once
Benefits
Health Care Plan (Medical, Dental & Vision)
Retirement Plan (401k w/ Company Match)
Life Insurance (Basic, Voluntary & AD&D)
Generous Vacation Time Policy
Family Leave
Short Term & Long-Term Disability
Flexible Work Environment / Hybrid (Tuesday, Wednesday & Thursday required on site in Milani's Vernon Office)
Dog-Friendly HQ
Company
Milani Cosmetics
Milani Cosmetics and beauty products, including face makeup, nail color and a full range of top quality makeup products.
51-200 employees
H1B Sponsorship
Milani Cosmetics has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2023 (2)
2022 (1)
2021 (1)
2020 (1)
Funding
Current Stage
Growth StageTotal Funding
unknown2018-05-18Acquired
Leadership Team
Mary van Praag
Chief Executive Officer
B
Ben Menezes
Chief Financial Officer
Recent News
Global Cosmetics News
2025-03-20
2025-03-17
2024-05-24
Company data provided by crunchbase