The Cigna Group · 1 month ago
Product Strategy Senior Advisor
United States
Full-time
Remote
Senior Level
$117K/yr - $195K/yr
5+ years expThe Cigna Group is dedicated to improving the health and vitality of those they serve, and they are seeking a Product Strategy Senior Advisor. This role involves managing a team focused on developing communication systems using CDP and CMS technologies, while collaborating across multiple teams to enhance communication programs.
CommercialHealth CareHospitalInsuranceMedical
Responsibilities
Manage a team of up to 5 developers working in the RedPoint CDP environment
Develop and design emails with technologies like XSL, XSLT, XML, CSS, DHTML, JSON, core Java Freemarker and/or software tools like Litmus, Email on Acid, and XML Spy. Some database knowledge
Support maintenance and management of campaign & transactional based email templates, including optimization of existing programs through testing
Support technology enhancements for new and existing communication programs. Includes close collaboration with product and campaign teams to map data driving dynamic and personalized content
QA and test emails across different browsers, devices and desktop clients
Work with IT and architecture teams to stand up and implement the necessary tools for comms management
Participate in IT intake and Agile process to manage portfolio of projects and prioritize appropriately
Manage prioritization calendar for owned projects and adjust accordingly based on Enterprise goals and objectives
Oversee A/B testing of email creative, subject lines, date/time, list segments, etc. and communicate recommendations effectively
Participate in daily, weekly team and Agile meetings as needed. Provide status updates to cross functional teams and management
Qualification
Required
Bachelor's degree in computer science, engineering, or similar field of study
Minimum 5-7 years in technical experience including 2-3 years in management
Experience with a Customer Data Platform (CDP), preferably RedPoint
Advanced knowledge of html and data driven, dynamic creative
Knowledge of Adobe Analytics platforms or similar reporting tools
Documented development experience in communication systems that involve Customer Data Platform (CDP) and Content Management System (CMS) technologies
Extensive background in managing a team focused on developing emails, SMS, and Push communications
Significant time working with engineers, designers, writers and HTML coders to implement said technologies
Ability to collaborate cross-functionally and perform well in a fast-paced environment on multiple challenging projects at a time
Excellent communication and leadership skills
Ability to manage multiple direct reports and projects simultaneously without compromising quality, timelines or attention to detail
Demonstrates a sense of urgency
Ability to work under extreme pressure and strict timelines, and to thrive in a fast-paced environment
Preferred
Experience working in and managing a team working in a CDP, RedPoint RPI experience a big plus
Knowledge of SaaS email platforms such as Salesforce, Epsilon, Cheetah Digital Marketing Suite is a plus
A solid understanding of email platform functionality, data integrations/APIs, CAN-SPAM and CASL compliance, email metrics, email deliverability, and email best practices
Knowledge of major email service providers, web analytics tools and content management solutions, such as Contentful, Drupal and Alfresco
Benefits
Medical
Vision
Dental
Well-being and behavioral health programs
401(k) with company match
Company paid life insurance
Tuition reimbursement
A minimum of 18 days of paid time off per year
Paid holidays
Company
The Cigna Group
The Cigna Group is a healthcare firm that focuses on providing hospital services and innovative solutions for better health.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
David Cordani
Chairman and Chief Executive Officer
Michele Berg
CEO Communications
Recent News
2026-01-06
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