Lead Generation Marketing Manager jobs in United States
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Avolve · 1 week ago

Lead Generation Marketing Manager

Avolve is the global market leader in electronic plan review for local governments. They are seeking a Lead Generation Marketing Manager to drive their lead generation efforts and support growth objectives through B2B demand generation and campaign management.

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Growth Opportunities

Responsibilities

Manage the marketing lead generation funnel, ensuring a consistent flow of qualified leads to sales
Plan and execute multi-channel campaigns (email, webinars, social, paid online advertising) to nurture prospects and deliver MQLs
Create campaign content, including copywriting, landing pages, digital and print ads, and video, following brand guidelines
Utilize ABM platforms and paid media to target key personas in buyer groups
Report on and evaluate marketing campaign performance, using data to optimize future efforts
Support event marketing and SDR outreach with aligned messaging and enablement materials
Drive best practice HubSpot workflows to automate campaign flows, working alongside marketing operations
Collaborate with cross-functional teams and manage multiple projects in a fast-paced environment

Qualification

B2B demand generationMarketing analyticsHubSpotCampaign managementCopywritingABM platformsDeadline-drivenCommunicationCollaboration skillsDetail-oriented

Required

Bachelor's degree in marketing, communications, business, or related field, or equivalent combination of education, training, and experience
6+ years of relevant demand generation professional marketing experience in a B2B role, ideally with technology and/or public sector exposure
Proven ability to deliver lead generation goals and manage data-driven marketing campaigns
Strong written and verbal communication skills, including copywriting and template design (Canva, email creation tools)
Experience with HubSpot or other marketing automation and project planning software
Detail-oriented, deadline-driven, and able to manage multiple priorities
Strong communication and collaboration skills to work across cross-functional teams

Preferred

Experience with ABM platforms and paid media targeting
Public sector marketing experience
Advanced skills in Excel, PowerPoint, and Word

Benefits

Group Medical, Dental, Vision and Life insurance
401k
Unlimited Vacation
Paid Sick Leave & Holidays

Company

Avolve

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Avolve delivers the most trusted and proven electronic plan review solutions on the market, ProjectDox and DigEplan.

Funding

Current Stage
Growth Stage
Total Funding
unknown
Key Investors
Polaris Growth Fund
2022-03-28Private Equity

Leadership Team

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Ronald Loback
Co-Founder
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Jeremy Raulinaitis
Chief Experience Officer
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Company data provided by crunchbase