Apex Brands ยท 1 day ago
Ecommerce Growth Marketing Paid Media Specialist
Apex Brands is a DTC Ecommerce Growth Consulting & Marketing Company focused on helping service businesses attract, engage, and convert their ideal audience. They are seeking an Ecommerce Paid Media Specialist to manage ad accounts across Meta, Google, and TikTok for US-based ecommerce brands, optimizing campaigns to achieve desired results.
Management Consulting
Responsibilities
Manage the Meta, Google, and/or TikTok ad accounts of US based ecommerce brands
Run ad campaigns across Meta, Google, and TikTok
Monitor ROAS, ad budgets, revenue, and core KPIs to optimize campaigns and achieve the desired results for our clients
Run profitable creative testing campaigns and identify trends to be able to communicate with the client what is working and what we should be creating more of
Create performance marketing reports for the accounts that you are managing to accurately display the analytics, results, and next steps
Strategize on ways to improve the overall marketing strategy for our brands to increase effectiveness
Maintain awareness of current industry and technology standards, social media, competitive landscape, and market trends
Qualification
Required
Bachelor's degree in Marketing or related field OR 3-4 years of experience OR alternative education experience (mentors or courses)
Must be proficient in Facebook & Google Ads management for ecommerce brands
Must be proficient in scaling ad budgets
Strong communication, conceptual thinking, and a hunger to always provide great results for our clients
Autonomous worker with an analytical mind
Portfolio of work, results, or case studies
You should be comfortable using some internal communication tools such as Monday.com, Google Drive, Zoom, and Slack for team meetings and to support other team members with any technical request
Preferred
Prior experience working for an ecommerce brand or advertising agency is preferred
Experience with Monday.com or Asana is not required but please let us know if you have used it before or not
If you experience using MTAs such as NorthBeam, incrementality testing tools, and MMM tools for data validation that is a major plus