Accenture · 5 days ago
Adobe AEM Functional Lead / Product Lead
Accenture is a leading company that accelerates growth and value for clients through customer relevance and technology. They are seeking a cross-platform Adobe expert to serve as a functional lead across Adobe Experience Cloud solutions, translating business needs into scalable solutions and guiding teams through digital transformations.
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Responsibilities
Serve as the functional lead across Adobe Experience Cloud solutions including:
Adobe Experience Manager (AEM) for content management and delivery
Adobe Real-Time CDP for audience segmentation and activation
Adobe Target for personalization
Adobe Campaign for cross-channel orchestration
Adobe Analytics for performance insights
Adobe Workfront for marketing workflow and content operations
Translate business goals into platform capabilities, roadmaps, and user stories
Lead discovery workshops, define functional requirements, and guide solution design
Own product backlogs, prioritize features, and oversee agile delivery teams
Drive platform governance, onboarding of new brands/sites, and integration with CRM, CDP, DAM, and analytics systems
Provide functional oversight for content authoring, personalization, campaign execution, and data activation
Champion content supply chain transformation by streamlining content planning, production, approval, and distribution using Adobe Workfront and AEM Assets
Evangelize Adobe best practices and innovation (e.g., GenAI, real-time personalization, predictive segmentation)
Support change management, training, and stakeholder engagement across global teams
Qualification
Required
Minimum 7 years of experience in marketing technology and operations
Minimum 3 years of hands-on experience with Adobe Experience Cloud platforms (AEM, RT-CDP, Campaign, Target, Workfront)
Minimum 2 years experience leading functional delivery and product ownership in agile environments
Preferred
You hold Adobe certifications (e.g., AEM Business Practitioner, Adobe Campaign, RT-CDP, Workfront)
You've worked with GenAI tools for content generation and personalization
You're familiar with data modeling, API integrations, and cloud platforms (Azure, AWS)
You've led multi-brand, multi-region digital transformation programs
You have an MBA or advanced degree in marketing, technology, or business
Strong understanding of digital marketing workflows, content lifecycle, and customer journey orchestration
Bachelor's degree or equivalent (minimum 12 years of relevant work experience)
Company
Accenture
Accenture is a professional services company that provides solutions in strategy, consulting, digital, technology and operations.
Funding
Current Stage
Public CompanyTotal Funding
$6MKey Investors
Youth Business International
2018-10-01Grant· $6M
2001-07-27IPO
Leadership Team
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