Ever · 1 week ago
Head of Brand & Marketing
San Francisco, CA
Full-time
Hybrid
Lead/Staff, Director/Executive
$140K/yr - $220K/yr
5+ years expEver is building the future of auto retail as the first AI-native auto retail platform focused on electric vehicles. The Head of Brand & Marketing will own the marketing function, develop brand positioning, and execute go-to-market strategies while leading a high-performing marketing team.
Artificial Intelligence (AI)AutomotiveE-CommerceE-Commerce PlatformsElectric VehicleRetailRetail Technology
Responsibilities
Own Ever's marketing function end-to-end: brand, growth, lifecycle, content, PR, and partnerships
Develop Ever's brand positioning and storytelling across all channels
Help define and execute the company's go-to-market, growth, and market launch strategy
Help build a high-performing marketing team across performance, content, lifecycle, and brand
Partner closely with Product, Engineering, and Sales to drive customer acquisition and retention
Own top-of-funnel growth across paid, organic, partnerships, and community
Lead demand generation and funnel optimization efforts
Own CRM, lifecycle marketing, and customer communications
Manage agency and external partner relationships
Set and track marketing KPIs (CAC, CM, conversion, brand metrics)
Own marketing budget and ROI
Scale marketing infrastructure as Ever expands nationally
Qualification
Required
5–10+ years of marketing leadership experience in high-growth consumer, tech or marketplace companies
Exceptional storytelling and brand instincts
Strong background in growth, performance marketing, and funnel optimization
Proven track record scaling customer acquisition efficiently
Strategic thinker with strong execution skills
Experience working closely with founders and exec teams
Data-driven decision maker
Comfortable operating in ambiguity and moving fast
Deep experience with performance marketing platforms (Google, Meta, TikTok, etc.)
Analytics and attribution tooling (GA4, Looker, PostHog, Amplitude)
Strong CRM & lifecycle marketing experience
A/B testing and experimentation frameworks
Marketing automation and CDP experience
Budget forecasting and ROI modeling
Strong understanding of SEO, content, and community growth
Preferred
Experience building marketing teams from scratch
Benefits
Competitive salary and performance-based bonus
Potential equity options
Health, dental, and vision insurance
Flexible / Unlimited PTO
401(k) plan
Company
Ever
Ever is a full-stack AI company redefining the car shopping experience.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$17.5M2024-12-31Seed· $17.5M
Recent News
2025-11-19
Chicago Tribune
2025-11-19
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