Jiffy Group · 1 day ago
SEO/GEO Engineer
Irvine, CA
Full-time
Hybrid
Mid Level
$130K/yr - $170K/yr
3+ years expJiffy is a fast-growing eCommerce company looking for an SEO/GEO Engineer to enhance their organic growth strategy. The role involves owning the technical foundation and experimentation roadmap for Jiffy's search discoverability across traditional and generative search platforms.
ForestryHorticultureHydroponicsSustainability
Responsibilities
Own and scale Jiffy’s organic search strategy across traditional SEO and emerging generative search platforms (AI-powered search, answer engines, LLM-driven discovery)
Build and maintain a strong technical SEO foundation, including site architecture, crawlability, indexation, Core Web Vitals, structured data, and internal linking
Partner with engineering and product teams to ship SEO-impactful improvements and ensure organic discovery is considered early in the development process
Design and implement programmatic SEO initiatives to capture long-tail demand at scale (categories, use cases, templates, applications)
Develop and optimize structured content and data that improves visibility in featured snippets, rich results, and generative answers
Analyze organic performance using Search Console, analytics platforms, and custom datasets to identify growth opportunities and technical issues
Run SEO experiments and tests (templates, schema, internal linking, page structure) and measure impact through clear hypotheses and results
Collaborate with content, paid media, and lifecycle teams to align SEO with broader demand creation efforts
Monitor search algorithm updates, AI search trends, and competitive movements, adapting strategy as the landscape evolves
Clearly communicate SEO priorities, performance, and learnings to technical and non-technical stakeholders
Qualification
Required
3+ years of experience in technical SEO, SEO engineering, or growth engineering roles
Strong understanding of how search engines crawl, index, rank, and generate results
Hands-on experience with technical SEO: site architecture, schema/structured data, internal linking, and performance optimization
Comfortable working with data: Google Search Console, analytics tools, and spreadsheets or SQL
Ability to collaborate closely with engineers and translate SEO needs into technical requirements
Strong problem-solving skills and a test-and-learn mindset
Preferred
Experience with programmatic SEO at scale
Familiarity with GEO concepts: optimizing content and structured data for AI-driven and generative search experiences
Working knowledge of HTML, CSS, and JavaScript (or ability to read and debug)
Experience with large or complex eCommerce sites
Comfort operating in fast-paced, ambiguous startup environments
Strong written communication skills and ability to advocate for SEO across the organization
Benefits
Competitive salary, equity opportunities, and performance-based bonuses.
Full medical, dental, and vision coverage, with a portion of premiums paid by Jiffy.
401(k)
Annual wellness benefits to help you stay healthy and balanced.
Choice of MacBook or PC laptop, plus equipment for your home office setup.
Annual credit of $200 to use on our website plus more team merch drops than you will know what to do with!
Annual stipend to support your learning and career growth.
Company
Jiffy Group
Our Vision: Be the innovation and service leader in sustainable plant growing solutions to feed and beautify the world.
501-1000 employees
Funding
Current Stage
Late StageCompany data provided by crunchbase