Hinge Health · 4 days ago
Senior Consumer Marketing Manager
San Francisco, CA
Full-time
Hybrid
Senior Level, Lead/Staff
$186K/yr - $280K/yr
12+ years expHinge Health is seeking an experienced Senior Consumer Marketing Manager to lead growth marketing initiatives that enhance user engagement, retention, and business outcomes across their product suite. This role involves setting strategic direction for initiatives, analyzing customer data, and collaborating with product teams to drive engagement and retention.
Health CareMedicalTherapeutics
Responsibilities
Serve as the strategic owner of performance data, leveraging insights to drive engagement, improve renewals, and materially impact a core revenue-critical area of the business
Develop and refine messaging and positioning that clearly communicates our value proposition and differentiators to target audiences
Lead development of strategic plans aided at driving member engagement, and retention
Execute on plans to drive measurable business impact, working closely with creative and marketing automation teams
Conduct and leverage market research and audience analysis to inform marketing strategies and ensure alignment with audience needs and company objectives
Analyze marketing and campaign performance data to evaluate effectiveness, identify opportunities, and inform ongoing optimization efforts
Partner with and influence stakeholders across Product, Data Science, Creative, and Marketing Automation to translate business decisions into actionable marketing plans and ensure alignment on goals
Own and drive product feature and program launches, from planning through execution and measurement
Operate in deep partnership with data and dashboards—continuously monitoring performance to proactively surface risks, diagnose trends, and drive strategic decisions across a core revenue-driving function
Proactively identify and troubleshoot issues, working with partners to resolve blockers and ensure program success
Prepare and present clear, data-driven updates and recommendations to key stakeholders to inform decision-making
Mentor and elevate the capabilities of the wider team to lead complex workstreams
Qualification
Required
12+ years of experience in growth marketing, lifecycle marketing, or a related field, preferably in a fast-paced, cross-functional environment
Possesses expert-level understanding of standard and custom marketing approaches
Demonstrated ability to independently lead multiple projects or campaigns from ideation through execution and analysis
Excellent written and verbal communication skills; able to tailor messaging for technical and non-technical audiences
Strong analytical skills; comfortable working with data to inform strategy and measure results
Operates with full independence. Sets direction for complex functional areas
Proactively seeks strategic opportunities to drive step function changes to the business
Proven ability to collaborate effectively with cross-functional teams and manage stakeholders
Comfort with ambiguity and ability to exercise sound professional judgment
Growth mindset and proactive approach to problem-solving and continuous improvement
Benefits
Inclusive healthcare and benefits: On top of comprehensive medical, dental, and vision coverage, we offer employees and their family members help with gender-affirming care, tools for family and fertility planning, and travel reimbursements if healthcare isn’t available where you live.
Planning for the future: Start saving for the future with our traditional or Roth 401k retirement plan options which include a 2% company match.
Modern life stipends: Manage your own learning and development
Company
Hinge Health
Hinge Health is a digital clinic for joint, and muscle care, pelvic pain, bowel, and bladder control.
1001-5000 employees
H1B Sponsorship
Hinge Health has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (32)
2024 (18)
2023 (9)
2022 (17)
2021 (13)
2020 (7)
Funding
Current Stage
Public CompanyTotal Funding
$1.03BKey Investors
Bessemer Venture PartnersInsight PartnersAtomico
2025-05-22IPO
2021-10-28Series E· $400M
2021-10-28Secondary Market· $200M
Leadership Team
Daniel Perez
Co-Founder, CEO
Gabriel Mecklenburg
Co-founder, Executive Chairman
Recent News
2026-01-08
2026-01-06
Company data provided by crunchbase