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BayCare Health System · 2 months ago

System Communications Strategist - Ambulatory Services

Clearwater, FL

Full-time

Hybrid

Senior Level

7+ years exp

BayCare Health System is one of the nation’s best-performing, not-for-profit, academic health systems serving communities in West Central Florida. They are seeking a System Communications Strategist to support the Ambulatory Division by crafting multi-channel communications that align with strategic priorities and enhance community connections.

Health CareMedical

Responsibilities

Develops and implements communications strategies to support system-wide projects, service lines and campaigns

Creates and manages vehicles for communications initiatives including press releases, team member portal content, newsletters, emails, social media content, reports, meetings and events

Interacts and builds positive relationships with internal customers, BayCare leaders and subject matter experts to gather information and draft content for dissemination to all audiences (public, team member, media)

Conducts media relations, including preparation of messages, materials and scripts as well as coaching, counseling and media interaction

Assumes primary responsibility for fact-checking and securing appropriate reviews and approvals for content to ensure accuracy, completeness and relevance

Facilitates issues management activities

Develops and monitors metrics to measure the effectiveness of communications efforts and recommend improvements to the communications program as appropriate

Skills in copy editing, writing, and media relations is required

Qualification

Communications strategyMedia relationsCopy editingHealth care communicationsContent creationVisual storytellingFact-checkingMetrics monitoringTeam collaborationIndependent work

Required

7 years communications with a health care provider, corporate department, or agency

Bachelor's in Marketing, Mass Communications, Journalism, or related field

Skills in copy editing, writing, and media relations is required

Preferred

3 years with health care experts and/or complex subject matter

Master's in related field

Accredited in Public Relations (APR)

Benefits

Benefits (Medical, Dental, Vision)

Paid Time Off

Tuition Assistance

401K Match and additional yearly contribution

Annual performance appraisals and team award bonus

Family resources and wellness opportunities

Community perks and discounts

Company

BayCare Health System

Glassdoor3.9

BayCare is a leading not-for-profit academic health care system that connects individuals and families to a wide range of services at 16 hospitals, including a children’s hospital, and hundreds of other convenient locations throughout the Tampa Bay and central Florida regions.

Founded in 1996

Tampa, Florida, USA

10001+ employees