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Fetch Pet Insurance · 8 hours ago

Growth Marketing Analyst

Hybrid (New York City)

Full-time

Hybrid

Mid Level

$80K/yr - $90K/yr

4+ years exp

Fetch is dedicated to helping pets live their healthiest and happiest lives through comprehensive insurance coverage. The Growth Marketing Analyst will support growth efforts by analyzing digital media performance, optimizing conversion rates, and providing actionable insights to inform decision-making and strategy.

Insurance

Growth Opportunities

Responsibilities

Monitor performance across digital media campaigns and channels to identify trends, shifts, and anomalies

Provide ongoing insights to digital media teams on what segments, campaigns, audiences, and landing experiences are performing well or underperforming

Flag areas where execution teams should focus, including opportunities for optimization or deeper investigation

Partner with media teams to evaluate post-launch performance and interpret results in the context of broader funnel and CRO learnings

Support conversion rate optimization initiative by analyzing customer journeys and funnels to identify conversion opportunities and friction points

Develop hypotheses, support A/B testing and experimentation, and analyze results

Document learnings and ensure insights are shared and reused across teams

Contribute insights that inform CRO and growth prioritization

Surface patterns and opportunities that help leaders make data-driven decisions

Act as a thought partner to growth and media stakeholders, grounding discussions in performance data

Work closely with digital media teams to align insights with execution

Communicate findings and recommendations clearly to both technical and non-technical audiences

Build and maintain dashboards and recurring reporting for funnel performance, experiments, and campaign effectiveness

Proactively identify performance shifts and ensure stakeholders are aware and aligned on next steps

Qualification

Growth marketingConversion rate optimizationDigital marketing analyticsAnalytics toolsData synthesisCommunication skills

Required

4 years of experience in growth marketing, CRO, or digital marketing analytics

Strong experience analyzing both on-site conversion performance and paid media campaign results

Proven ability to generate insights and recommendations that influence execution teams

Deep familiarity with analytics, experimentation, and reporting tools (e.g., GA4, media platform reporting, testing tools)

Ability to synthesize complex data into clear, actionable narratives

Benefits

Comprehensive Medical, dental, and vision plan for you and your family

Health Savings Accounts (HSAs) and Flexible Spending Accounts (FSAs) are available

Highly competitive 401(k) matching

Generous 20-day PTO Policy, with rollover options. Earn an additional day of PTO each year on your anniversary with Fetch, for a maximum of 30 days

Paid company (9) holidays, including (1) floating holiday

Fetch Pet Insurance discount - up to 50% off, up to $1,000 savings/year

Educational Assistance Program

Fetch Discount Perks Program

Volunteering - earn up to 8 hours per calendar year at nonprofit organizations

NYC Office Amenities: Pet-friendly environment, free lunch, snacks, and additional amenities; transit accessible

Employee Referral Incentive

Tuition Assistance

Commuter Benefits

Employee Assistance Program (EAP)

Company

Fetch Pet Insurance

Fetch Pet Insurance is a leading tech-enabled pet wellness company dedicated to helping pet parents give their cats and dogs a longer, healthier life.

Founded in 2003

New York, New York, US

201-500 employees