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Nationwide · 3 days ago

RS Marketing Consultant - Emerging Markets

Columbus, OH

Full-time

Hybrid

Senior Level, Lead/Staff

$97K/yr - $180K/yr

8+ years exp

Nationwide is a leading company in the insurance and financial services industry, seeking a passionate Marketing Consultant for Emerging Markets. The role focuses on developing and executing marketing strategies driven by data and consumer insights to enhance customer experience and drive business growth.

BankingFinancial ServicesInsuranceLife Insurance

Responsibilities

Assists in the development and execution of strategies and plans that ensure long term sustainable growth of the business. Synthesizes data and uses this understanding to support identification and innovation of business building solutions

Leads projects and processes within area of responsibility to deliver results with multiple target completion dates and shifting priorities

Implements digital and traditional marketing tactics and media, including creative development process, planning, and execution

Collaborates on and/or may lead creative development, and provides feedback on look and feel. Develops creative briefs

Monitors emerging innovative trends in content, design and marketing tactics

Reviews and uses customer insights and analytics and tools to understand and forecast market, competitor and customer needs and behavior, define appropriate target audiences, evaluate sufficiency, and effectively get results with data-based decisions

Ensures programs are on strategy and on schedule

Qualification

FINRA SIESeries 6Marketing strategyData analysisProject leadershipVerbal communicationWritten communicationCustomer focusTeam collaboration

Required

FINRA SIE and Series 6 required at time of application

Required to get Series 63 within 120 days

Typically eight or more years related professional experience in marketing, strategy, consulting, financial services, or related field

In-depth knowledge of marketing methodologies, insurance and/or financial services products, distribution systems, and customers

Knowledge of project leadership concepts and methodologies

Strong verbal and written skills needed to develop and review research studies, communicate research findings, market recommendations based on findings, and maintain relationships

Ability to lead and prioritize projects

Ability to function independently or in a team environment with limited supervision

Demonstrates core marketing proficiencies, including strategy development, utilization of insights and analytics, building brand equity and developing effective marketing communications

Skilled at customer focus, operating capabilities, personal effectiveness, and strategic capabilities

Preferred

Bachelor's degree in marketing, business administration or related field

Master's degree

Technical financial services designations such as FINRA, CPCU, CLU, ChFC, FLMI

Benefits

Medical/dental/vision

Life insurance

Short and long term disability coverage

Paid time off with newly hired associates receiving a minimum of 18 days paid time off each full calendar year pro-rated quarterly based on hire date

Nine paid holidays

8 hours of Lifetime paid time off

8 hours of Unity Day paid time off

401(k) with company match

Company-paid pension plan

Business casual attire

Company

Nationwide

Glassdoor3.9

Nationwide, a Fortune 100 company based in Columbus, Ohio, is one of the largest and strongest diversified insurance and financial services organizations in the United States.

Founded in 1925

Columbus, Ohio, USA

10001+ employees